Brawny: Tough to the core, 3
Brawny Towels asked Wounded Warriors to define "what it means to be tough." Their responses were illustrated into pieces of word art.
Advertising Agency: Moxie, Atlanta, USA
Chief Creative Officer: Anthony Reeves
Creative Director: Erik Hostetler
Associate Creative Directors: Rob Bloom, Ryan Taylor
Illustrator: Luke Lucas
Designer: Adam Bueb