Braun Silk-epil Xpressive: Surrender

Advertising Agency: Impact BBDO, Dubai, UAE
Creative Director: Jennie Morris
Art Director: Srinivasa Rao
Copywriter: Sony Raj. R
Illustrator: Binoy Mohan
Digital image manipulator: Byju Ravindran
Published: June 2008

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25 comments

Rami Qaddoumi's picture
Rami Qaddoumi
214 pencils

nice

Andy-B's picture
Andy-B
280 pencils

Is this a comb or shaving machine?

whitespace's picture
whitespace
1953 pencils

neither... an epilator plucks hair instead of shaving it. better as it doesn't leave a stubble, and hair takes longer to regenerate.

Mai_Maged's picture
Mai_Maged
123 pencils

simple and funny

thelionaspirant's picture
thelionaspirant
143 pencils

very good, nice and simple

joelapompe's picture
joelapompe
3507 pencils

done in France 2 years ago by JWT Paris and you can see it on Cannes Archive for Veet removal cream...

http://www.joelapompe.net / Facebook : Joelapompe

akhparkar's picture
akhparkar
3 pencils

hey Nice concept srini and soni....

dico's picture
dico
332 pencils

great idea. nice and simple!

pacciotti's picture
pacciotti
19 pencils

whoa... they had a "digital image manipulator"... that's a first

OMaxweller's picture
OMaxweller
79 pencils

Very nice design and quick execution. Well played.

How_Addy's picture
How_Addy
66 pencils

Done by Veet AND won a Cannes.
At least it's useful to clearly show the difference between good art direction and awful art direction.

virtualplaydoh's picture
virtualplaydoh
252 pencils

Is there a place you look this up? Think it's great to see what's been done before you do it. Where can one go? Other than ask you everytime.

How_Addy's picture
How_Addy
66 pencils

.

keddy's picture
keddy
134 pencils

Very interesting thought

STRTLRS's picture
STRTLRS
1607 pencils

Old idea, almost identical execution. There's also nothing "revolutionary" about the visuals to tie in with the copy. Finally, the hair looks like it's on top of the skin, not coming our of it. Weird placement of copy. Punctuation? Manipulation?

www.storytellerscreative.com

---------------
I think, therefore... yeah.

funky_frogii's picture
funky_frogii
2538 pencils

i love this.........gooood

love anything creative
http://addot.blogspot.com/

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

gbl's picture
gbl
451 pencils

wonderfull, i love it!!!!

pierrelastname's picture
pierrelastname
2869 pencils

DOOOOOOOOOOOOOOOONNNNNNNNNNNNNNNNNNNNNNNNNNNNNNNNEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEE !!!!!

act's picture
act
535 pencils

not bad, but rather old.

cooldepp's picture
cooldepp
314 pencils

simple and nice

dthlb72's picture
dthlb72
545 pencils

message across! simple.

slip's picture
slip
919 pencils

ha! done.

SJB

Karnal Goen's picture
Karnal Goen
6 pencils

bisa aja kepikir ampe sejauh itu....good job dude...

renjith's picture
renjith

super

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