Braun Silk épil Expressive: Titanic

Unwanted body hair can be such a disaster. Get rid of it with the new Silk épil Expressive.

Advertising Agency: Impact BBDO, UAE
Executive Creative Director: Fouad Abdel Malak
Creative Director / Copywriter: Amit Kapoor
Associate Creative Director / Art Director / Illustrator: Dinesh Tharippa
BU General Manager: Talal Sheikh Elard
Account Manager: Noura Al Nazer

16 comments

bakamono's picture
bakamono
1004 pencils

So bad and I don't mean bad as in good. Yes we get it, you used Titanic + Disaster and managed to paste hair on top of the whole thing. Awesome! Not! How did Braun agree to this fiasco of an ad?

Why not try Twin Towers next or recent Japan tsunami?

because therefore it is

The JACK's picture
The JACK
438 pencils

i think because of extra hair of captain, titanic was sank..

kleenex's picture
kleenex
30880 pencils

I like the idea. I just do not think it sells the product right at all.

dean viii's picture
dean viii
1676 pencils

yes, let's use an overused cliche.

dbor's picture
dbor
1455 pencils

Braun's ship crashed by Impact BBDO...

Roger Keynes's picture
Roger Keynes
5498 pencils

I'm king of the overstatement! ;)

Will Think for Salary

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

like this one also.

"If you are irritated by every rub, how will you be polished?"
— Rumi

sakshi.89mahajan's picture
sakshi.89mahajan
88 pencils

its sort of sick !!!

Lazarus's picture
Lazarus
1538 pencils

Not good.

Glut's picture
Glut
3947 pencils

no idea, no hair art, no nothing

Deepinheart's picture
Deepinheart
24 pencils

bad copy

vidya.shankaran's picture
vidya.shankaran
724 pencils

LMAO! Hair today, Gone tomorrow

SoCH_TO's picture
SoCH_TO
953 pencils

what is connection between product and visual ????

Live with Passion

ace85le's picture
ace85le
3939 pencils

This is over the top and underdelivers.

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sunilcreates's picture
sunilcreates
166 pencils

get a good strategy planer.

creative.vibes's picture
creative.vibes
86 pencils

ekkkh!!!

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