BrasilSul Fitness Wear: Urban Fitness, 1

The street is my stadium and it's always crowded.

Advertising Agency: AMA, Brazil
Creative Director: Zeca Honorato
Art Director: Marcel Viero
Copywriter: Gustavo Araújo Santos
Photographer: Marcelo Nunes - Bandits
Other additional credits:
Published: August 2009

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5 comments

Guest's picture
Guest

wtf?! is he dancing?

Guest's picture
Guest

jazzercise!

Arkadiusz's picture
Arkadiusz
509 pencils

Crowded? Always? So why not this time?

DJVassallo's picture
DJVassallo
243 pencils

NIce art direction in this campaign, no matter copy could have been more "intimist" (and better translated to English)

Guest's picture
Guest

in fact i will link this image to sport dressing, like NIKE advertisement

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