Brands Junior - Chicken Essence: Thai dictionary

Improve your brain.

Advertising Agency: K I D, Bangkok, Thailand
Creative Director / Art Director: Puripong Limwanatipong
Copywriter: Vanboon Sankhavadhana
Photographer: 68 Studio co., Ltd.
Designer/ Illustration: Chaiyaporn Benyakusol
Retouching: Somporn Inthong, Wanchai Suttikitiwong
Other additional credit: Wareemon Benjapong

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STRTLRS's picture
1607 pencils

Wait. Did I read right? "Improve your brain", and they're selling "essence of chicken". If they sell dietary supplements, why didn't they use Ginko Biloba which supposedly helps with memory and other brain functions? This series begs for copy.

I think, therefore... yeah.

Favete's picture
365 pencils

Jmmm Dictionary, jmmmm iNprove... irony...

Guest's picture

The italian flag colors on the thai-english dictionary are confusing. But that's really a small detail considering I really don't understand this campaign at all.

Guest's picture

ยังพอมีเหลืออีกป่าวครับ ผมยังรอดูต่อฮะ ....ยอมรับว่าเป็นแฟนคลับคุณ ( K I D Bangkok Fanclub ) http:// KIDbangkokfanclub.hi5

Guest's picture

K I D, Bangkok... Idea as a kid.
I don't think threr are real work. (100% Scam Ad.)
How can you did that without agreement from client?
Did Cerebos know that? As I remember this account is
running by Lowe Bangkok. Don't bullshit, man!

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vivalkiller21's picture
12 pencils


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