Bradesco: Skills, 2
Olympics: like the financial business, to succeed you need to have a lot of skills.
Advertising Agency: Neogama/BBH, Sao Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Wilson Mateos, Márcio Ribas
Art Director: Vico Benevides
Copywriter: Isabella Paulelli
Photographer: Vincent Dixon
Comments
fpiucco
The best one.
http://fabiopiucco.carbonmade.com/
fpiucco
Very Good,
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r e i n v e n t a
forced
Bad Copy
Which skills remain a mistery to me.
Just another one of these ads that they must photoshop out any brands appearing in the photos. ESPECIALLY IN BUSINESS ADS. just look around.
like the shoes, the runner's uniform are probably all branded (the shoe is probably adidas with 1 stripe photoshopped out) and the judo mats -- the background banners should have ads or olympic logos on... and by the way, the football is "europass" from Euro 2008. obviously the adidas and the euro logos are photoshopped out and the fake patterns photoshopped on. bad.
*yawn*... 99.9% of business ads will link anything to striving and achieving goals is their target blablabla let's team build and what not. how clichéd.
disgusting.
It's rubbish. Factually incorrect. the whole point about the Olympics is specialisation. That's why you don't see a lot of fencers winning the floor routine in gymnastics.
WELL, IT OK BUT OVER DONE
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