BPAY: Bowling
Bpay. Almost too easy.
Advertising Agency: BMF, Sydney, Australia
Account manager: Natalie Downes, Danielle Theodosi
Photographer: Andreas Bommert
Executive Creative Director: Warren Brown
Creative Director: Dylan Taylor
Art Director: JJ Winlove
Copywriter: Keith Cox
Strategic Planner: Christina Aventi
Art Buyer: Leesa Murray
Production Company: Look
Media Agency: Ikon
PR Agency: Wrights PR


18 Comments
Almost too easy.
Great idea!
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nice idea but i wanted to ask why is guy is wearing shoes of two different color
nice idea but i wanted to ask why is guy is wearing shoes of two different color
http://my.opera.com/notsocreative/albums/
lol, very sharp
but might be bowling shoes that have two colours, red outside half - blue inside half
http://jackmancer.com/
http://twitter.com/jackmancer/
cool idea!
however, the bowler seems to be too professional to play in that short lane with his throwing position, bowling glowes and multicolored shoes!
a regular guy would fit better, as the ad doesn't speak to internet pros.
don't know about the proportions...
http://quodavid.blogspot.com/
very kewl...
- Life Feeds on Life -
EL SEÑOR TIENE LOS ZAPATOS CAMBIADOS UNO ES ROJO Y EL OTRO ES AZUL!!!!
Así son los zapatos de bowling.
the concept is too easy. its a cop-out. how many other products could you say are "almost too easy" and have the exact same execution .. boooo-hisss
Good idea, Great Art!
Love it.
Plus it would be my only chance of ever getting a strike!!
www.jpmountford.com
Paying with Bpay is almost [sic] too easy. So show me - or tell me - how and why. Am I supposed to take your word for it? Not nearly almost...
Agreed.
The audience still doesn't know why it's easy or how they benefit.
twitter.com/thatcliffguy
very cute, made me laugh.
lame boring analogy that could be for anything that is easy.
very good to excelent