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Much more, 1

Agency: 
Published/Aired: 
December 2009
16733
Description: 

Print advertisment created by Ogilvy, Turkey for BP, within the category: Industrial, Agriculture.

Much more innovation at BP

Advertising Agency: Ogilvy & Mather Istanbul, Turkey
Creative Director: Tibet Sanliman
Creative Group Head: Burak Koprulu
Art Director: Tunçhan Kalkan
Copywriter: Erhan Başaran
Strategic Planning: Serra Ceylan Yucel, Evren Gonenc, Baris Bakir
Account Group: Nevbil Bilsel, Çağlan Yazıcı
Agency Producers: Kıvılcım Sönmez, Selen Tezol
Production: POW Film
Director: Thorsten Herken
Marketing Team of BP: Bengusu Eyiel, Esra Ercan

Comments (9)

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Highest Rated

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Getting reeeeeally sick of stuff "floating" over stuff.

The Jobless Writer
Will Think for Salary

Davosk's picture
Davosk
Activity Score 4815

3 X surprise
2 X route

Badly, badly written.

snglozdemir's picture
snglozdemir
Activity Score 9

Çok başarılı tebrik ediyorum.

silvi's picture
silvi
Activity Score 4172

What kind of product is BP? I have to know this to understand the campaign.

satrianee's picture
satrianee
Activity Score 3748

British Petroil... A gas station.

dadada's picture
dadada
Activity Score 1720

maybe it's not relevant.

Everybody is creative, be yourself.

scarfinati's picture
scarfinati
Activity Score 843

Who wrote this ad Borat? Couldve just gone with:

“No really you try BP, is good, is good.”

badvertising's picture
badvertising
Activity Score 66

So bad I don't know where to begin. Scratch that, let's start with the tag line, Much More (insert any product here) really not trying to position yourself in any way shape or form are you. It's so bad in fact I think we're being played, I really think it's fake, like something that's meant to stir up a reaction. I don't exactly know why but read the copy it's so bad it's kind of good. Very Borat.

JPhilly's picture
JPhilly
Activity Score 173

This ad had to be done by a foreign writer and translated into English. The writing is criminal.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Getting reeeeeally sick of stuff "floating" over stuff.

The Jobless Writer
Will Think for Salary

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