Botafogo Praia Shopping: Donate Blood, Boots

As easy as make any donation, is to make a blood donation. November 25th. International Day of the Blood Donor. Botafogo Praia Shopping participates, support and hope for your help. Stop by at Hemorio and make your donation. Every day, Monday to Sunday, 7 AM to PM. Rua Frei Caneca, 8 – Centro. For more information: www.hemorio.rj.gov.br

Advertising Agency: Casa da Criação, Rio de Janeiro, Brazil
Creative Director: Heleno Bernardi
Art Directors: Luis Paulo Gatti, Patrícia Medeiros
Copywriter: Andrea Moniz
Photographer: Rafael Coppola
Published: November 2009

14 comments

Gualcor's picture
Gualcor
972 pencils

Oh, come on. that's so cynical. Of course is not as easy, donating shoes doesn't weak your body and makes you dizzy.
Very very bad approach.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

satrianee's picture
satrianee
3748 pencils

it says: "come yourselves... on foot" : )

razorsharp creative's picture
razorsharp creative
186 pencils

Wow. Hats off to you @Gualcor...I didn't even understand the connection they were trying to make. Not that good at all.

-Richard Todd Aguayo (razorsharp creative)
http://razorsharpcreative.com

RSimmonds's picture
RSimmonds
68 pencils

Like Gualcor said.... Bad idea.

renanroch's picture
renanroch
4 pencils

Very good. Donating blood is not only easy if the person has no courage, or if no interest. It's easy to donate blood. Just overcome laziness, fear or lack of interest.

Gualcor's picture
Gualcor
972 pencils

You can send books, cloth, anything even money through mail, can you send blood from your home? I criticize the easiness comparison. If you want to donate blood do it because you care, not because it's easy to do so.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

shahidali's picture
shahidali
4063 pencils

you've made a very good point here.

shahid

pulchinela's picture
pulchinela
1059 pencils

so?

Ed Rapport's picture
Ed Rapport
724 pencils

this one should have stayed on the drawing board.

Ed Rapport's picture
Ed Rapport
724 pencils

this one should have stayed on the drawing board.

Phil Lestino's picture
Phil Lestino
1682 pencils

Oh...Boots and Blood!!!!!.....No still don't get it.

xcreativity's picture
xcreativity
2374 pencils

not that good in my opinion

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

Sven Gali's picture
Sven Gali
845 pencils

Blah ad

juan cabral23's picture
juan cabral23
2 pencils

Eca

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