Bosch Electric Screwdriver: The fly
It´s faster than you think: the PSR 14,4 LI-2 cordless screwdriver.
Advertising Agency: Jung von Matt/Elbe Werbeagentur GmbH, Hamburg, Germany
Creative Direction: Sascha Hanke, Timm Hanebeck
Graphics: Kathrin Seupel
Photography: Annika Rose, Andreas Mock
Senior-Project manager: Inga Gerckens


43 comments
cool!!! it made me laugh!
| Everartz |
Cool, hahahahahahahaha, the 9-11 swat teams are on ground floor. They are on their way to the 8th floor.
Order: Fumigate the dog fleas.
hahaha, like it.
don't know if i need all those words in the headline though. "It's fast" would've done it for me.
Well, the fly could have landed there only after the screwing is done.
But it's leg is stuck under the screw see?
I like it, but I don't like the photography, too flat.
LMMFAO ;))))))))))))))
The man who stops advertising to save money is like the man who stops the clock to save time
Ivan, why don't you make a CHART with the highest ranking of the ads?
This is a good idea, Brenda.
Thanks.
By the way, to me this is a 10.
Just wait for the November newsletter. ;)
Btw, it can't be automatic, because some users can trick the system.
Ivan Raszl, admin of AotW
Its exactly the same as the addis paintstick idea.
These...
http://adsoftheworld.com/media/print/addis_paintstick_fly
Don´t like the idea that much. it´s ok, iut´s not great.
The image looks a little fake.
Nice! I don't know about "It's faster than you think" - because I have no preconceived thoughts about the speed of screwdrivers, really - but I'm just splitting hairs. It's insightful AND funny. Hard combination. Kudos!
wow, now that's fast! anyways, it's a sweet thought
This is great! clap clap clap
funny. great.
the only thing that bothers me (but just a bit) that this is really close to Stihl concept. even art is similar. and since Stihl made more ads on this concept people may think it's an ad for Stihl.
but maybe it's just me exaggerating.
this is very very very very good.
Kewell.
>>>> That's not an ad. THIS is an ad.
Love it also!
Love it .... the way pathetic dog fleas on 8th floor are fleeing to escape from fumigation. Hahahahahahaha! The whole damansara will be smoking.
cool
~~be cool eh!~~
~~this paranoid survived!~~
funny visual ......... like the ad
8th floor is smoking from fumigation.
flytastic!!! love it.
very nice
looks like someone put the screw into the floor...
impressive...
great
cooooooooooooollllllllllll!!!!!!!!!!!!!!!!!!!!!!!!!
Awesome, made me giggle.
big, international thought. should do well.
nice one.
it's greaaaaaaaaat love it
WOOOOOOW!!!!!!
Ads like this are the best: simply, elegant, direcct, also funny...
BRUTAL
http://pauflies.blogspot.com/
FUNNNYYY WELL DONE
poor fly - nice anyway - execution could have been a bit more dramatic.
i hope the animal rights activists never see this one
any way its really a goog one
wonderful ad.
dont like this photography...too flat
very nice idea.... I like it... I laugh on it...
why the screw on the woods Centre?
Realy you tried to screw the fly?
Saidu Karinga
The Idiot
http://saidukaringa.yolasite.com/
Wow, that is a stetch. Someone is thinking a little too hard.
simple thought...don like "it's faster than you think"...
pure genius!
Simply great