Boneless Chicken by Perdigão: The Boneless Chicken

Chester. The boneless chicken by Perdigão.

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Alexandre Vilela, Felipe Gall
Art Director: Paulo Monteiro
Copywriter: Gustavo Cavinato
Print Agency Producers: Elaine Carvalho, Rodrigo Cassino, Flavio Zamboni
Art Buyer: Monica Beretta
Account Manager: Valeria Ordonhez, Flavia Fusco
Planners: Fernanda Flandoli, João Gabriel, Yeda Beraldo
Media team: Gustavo Gaion, Gabriela Ben David
Client approval: Eduardo Bernstein
Published: April 2012