Bodum: Knife

Bodum with no slip grips

Advertising Agency: DM9 Jayme Syfu, Makati City, Philippines
Chief Creative Officer: Merlee Jayme
Executive Creative Director: Louie Sotto
Art Director: Dee Taar
Associate Creative Director / Copywriter: Biba Cabuquit
3D: Pinoy Reyes
Final Artwork / Associate Creative Director: Allan Montayre
Accounts: Carla Dado, Tam Salonga
Print Producer: Sheila Villanueva
Photographer: Jay Tablante


wave's picture
403 pencils


seghbal's picture
35 pencils

I suppose the huge number of target audience are right-handed so execution wise it would be better to have a right hand as a handle. Making it more FIRM, considering that's the proposition here.

Log in or register to post comments