Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More

New service from AotW: Ads of the World Research with over 2 million ads.
Double Cheddar. Extremely fast delivery.
Advertising Agency: NBS, Rio de Janeiro, Brazil
Creative Directors: André Lima, Pedro Feyer
Art Directors: Bernardo Romero, Marcello Noronha, Ivan Loos
Copywriters: Sabrina Villar, Rodrigo Dorfman
Comments
Perfect!!! Make room for a lion!
Who are you? André, Pedro, Bernardo, Marcello, Ivan, Sabrina or Rodrigo?
I've done the same idea for a car a few years ago. If this gets a lion I'll be happy! :)
This idea was done before for Mercedes Benz maybe 5 years ago. I don't have a link but check back issues of One Show.
Simply perfect!
Fast delivery, fast understanding.
Great work!
bread
onion
cheddar
steak
cheddar
steak
am i right? :)
fresh and new, good job!
very interesting, it's a winner for sure.
You can't even make a decent ad in your agency. Go win a new biz pitch. Don't waste your time here!
whats wrong with you?
are u ok? how abt u stop commenting untill u got something worth saying?
Been a member for less than a week and all you said is bullshit.
Beautiful... and sells!
Amazing ad...
Me likey! Nice!
So simple, so great!!!
Una mierda...
No mentira buenísimo.
La mayoría de gente que da su opinión...lleva 2 días inscritos a la página...¡que coincidencia!
que observador.
I've been commenting in this site for over 7 months and I have the SAME OPINION as the others that have 2 day: Great campaign. SIMPLE AND GREAT!
wow, brilliant! lion, bear, pencil, whatever, is already a winner for me.
Cammon people! Loducca has already made it. And it wasn't even shortlist.
llevo más de dos días....creo
opino que está muy bueno el trabajo que hicieron.
felicitaciones.
Done .... done .... done, period.
fast delivery con sabor a cannes
cannes lion in 1998 or 99, swedish agency for McDonalds if I remember correctly. want more proof that it's a rip-off?
sorry... no lion, no pencil, no bear, no drumstick, no proud tapping on the shoulder, no extra day-off, no salary bonus, no nothing. just a reminder that these ads are 10 years behind.
coool. nice and simple and works great
Almost 90% of the people saying that it's fantastic have all coincidentally registered within the last two days, curious.
like me?
Did I ever say 100%?
hehehe
Sometimes i feel like i understand nothing about advertising.
i understand the optical mechanic, but i relly dont understand how this is selling something. it's a boring picture, it has no clever line. there are just some stripes, which try to tell me that two pieces of cheese are moving pretty fast.
probably i just dont understand the genius in that thing... sry, for begging for an explanation...
Oh damn, it's SO OBVIOUS all these praising comments come from the agency itself. So poor...
And yes, MERCEDES already did this years ago with a much better execution and a less forced benefit...
I agree with you 100%, Have Heart
exactly! when I was reading all the praising comments I thought to myself there must be something wrong - either it's me or the people commenting. I'm glad it's not me.
This ad is average. Besides, being fast is a weak USP in this case...
Common guys:
NOTHING NEW NOTHING FRESH!
Please have a look at the Mercedes-Benz Work by Springer & Jacoby.
That was so much better work. Really!
They made it with a snowman and a lighthouse for the fast AMG Motor Series.
Years ago. And it did win a lot of prices.
This is DONE for McDonalds McDrive in 2000!!!!!
With there Fast..food ad made by Leo Burnett Stockholm
Art: Gustaf Hultberger
Copy:Mattias Oberg
this became some kinda war?
some people say those are saying fantasctic to this job arrived on the adsoftheworld just about 1 or 2 days... and now those who are telling this is not good (or is a "copy") arrived just TODAY??
i saw the macdonalds ad... i still prefer these Bob's ads.
Great ad guys. Unfortunately it has been done before. But yours are better.
In my opinion, good for your portfolio, but don't expect awards.
arg, don't actually like this one, comes and goes for me...
first thought - and done
why do people like this?
its boring. this became a web cliche 7 yrs ago. animated gifs, cliparts, the blink tag and this pixel stretch effect are all in the same club.