Bob Martin Conditioning Tablets: Lamb

Imagine what it could do for your dog.

Advertising Agency: DraftFCB, Johannesburg, South Africa
Creative Director: Marthinus Duckitt
Art Director: David Mthembu
Copywriter: Candice Claassen
Photographer: Michael Lewis


thirty6chambers's picture
1464 pencils

are these animal mind controlling tablets?

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

After using this product, my dog still behaves like a brainless, own-ass-sniffin' fucktard, but looks like a million-dollar dog pimp with the new, lush, thick wool coat! Thank you, Bob!

Ad_Man's picture
828 pencils

man, well done. really funny.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Twinsen1201's picture
50 pencils

You guys get really creative when it comes to criticizing, I wonder if It´s fuled by frustration?

ad_junkie's picture
2874 pencils

somebody, please make draftfcb stop

yun siang orangutan's picture
yun siang orangutan
298 pencils

The LONG and short of it, dull.

Jimmie's picture
127 pencils

This ad is really silly. It doesn't mean anything, it doesn't suggest anything, it's very amateur.

aadi's picture
230 pencils

hahahahaha.... nice one...

onemilkid's picture
111 pencils

Here comes DraftFCD again. They seem to have an hidden world-wide policy. They settle to make the worst advertising in the world for about 10 years (already 5 years down) and then give their best trying to do mediocre shit. That way they can claim a big comeback.

dieselblade's picture
6 pencils

great photography, clean art direction, I like it.
Ad_junkie what died draftfcb do to you, do you have a personal vendetta? Show us your stuff

ad_junkie's picture
2874 pencils


NatalieM's picture
1687 pencils

The art direction is great. Fresh and clean. The line isn't as creative as I would hope, but keep it up.

bhangbhang's picture
44 pencils

I thinks it's great. I'd like to see some work from these mindless critics though.... do you even get the ad morons?

drunk dave's picture
drunk dave
1066 pencils

Come on dude. Dog food (pedigree?) campaign with cat fetching stick in water. This idea is done, plus they're were talking about the cat trying to act like a dog to get the food. Apparently we're feeding lambs dog vitamins and they're acting like dogs? What the fuck does that mean?

marlaa's picture
60 pencils

neat-looking and very funny :)

missed my turn's picture
missed my turn
426 pencils

I guarantee they just saw this picture:

and tried to bust out an ad.

Khandakhulu's picture
17 pencils

wow these are funny, nice work guys

frankomanfran's picture
21 pencils

so your telling me that if i give this to my pet sheep it will play fetch with me.


i get it though =D

this is funny

halfstring's picture
288 pencils

Twinsen1201 - that's pretty stereotypical to assume everyone here is a guy.

TRICKY's picture
3950 pencils

imagine what it could do for your agency

The man who stops advertising to save money is like the man who stops the clock to save time

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