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Joy Was Born for the Left Lane

Agency: 
Published/Aired: 
June 2010
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Description: 
Advertising Agency: GSD&M Idea City, USA
Group Creative Directors: Jay Russell
Art Director: Robert Lin
Writer: Jeff Maki
Producer: Becky Carrel
Account Services: Tiffany Dixon, Travis Scoggins, Shannon Hearon, Nick Schulte
Marketplace Plannings: David Matathia, Elizabeth Thompson

Comments (4)

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Guest's picture
Guest

Not joyful and not in the left lane. Seems like there is a disconnect between the art and the copy. Nothing about this makes me want to drive this car. It's not even a sexy angle.

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