Related videos by Shutterstock

30 comments

bigbadfatmadafaka's picture
bigbadfatmadafaka
488 pencils

My eyes are burning...how can BMW sign an ad like this one. So lame, poor, the idea is a horrible word play, not relevant and foolish.
come on this is horrible even in the 80s.

gluebrand's picture
gluebrand
119 pencils

Still-born and I'd kill it again. What's the function? Where's the benefit? Definitely not relevant.

tigor's picture
tigor
48 pencils

Perhaps they're trying to go descriptive only.

But I'm not so sure about the headline. It's drives it bad.

botezatu's picture
botezatu
36 pencils

I thought that volkswagen has golf sport...

TheVinchiFish's picture
TheVinchiFish
86 pencils

Hahaha

Bundy Agency's picture
Bundy Agency
597 pencils

looks more like a putter than a driver. what is golf sport for bmw

mrtalented's picture
mrtalented
2175 pencils

this ad is not that bad. but it fits more to Volkswagen. maybe changing the line will help.

Fallon's picture
Fallon
110 pencils

you got to be kidding

Fk Mikenj's picture
Fk Mikenj
197 pencils

BWM roof has antenna?

everartz's picture
everartz
7611 pencils

sure it does... but this is another dumb ad from italy!

| Everartz |

otto54's picture
otto54
381 pencils

Ok... neeeext.

Shut Theory's picture
Shut Theory
515 pencils

i opened my jaws, not because its a great ad, but its because its a great car! its like having a crush on a tv character that rarely shows on tv, and once he does, u open ur jaws :) love that car!

mark's picture
mark
10 pencils

So bad

Laurent's picture
Laurent
289 pencils

Unless this is a 1980's ad, these guys should know BMW has stopped making those type of antaena for a long time now.

Beatboxer's picture
Beatboxer
1519 pencils

Well, i don't know bout the antennas they're producing now...

I also don't know which car this one is...

I don't mind about whatever has been done in the 80's.

What i know is, i'm the first one who likes this ad. It's great. And it aims the higher class guys, the ones who like to play golf. BMW and Golf. It seems OK to me.

Ta-ta-ra-ra-ta... Ta-Ta!

ellehcimeo's picture
ellehcimeo
3522 pencils

I like the ad too.

It shows a golf ball on top of a roof. If you drive away will it move? Probably not, because it's the perfect drive, smooth and powerful, like the perfect drive in golf. I like the twist on the visual and the line.
I imagine it speaks to the target as well, affluent highly educated males in their 30's-60's.

Minimum's picture
Minimum
1496 pencils

well..thats just bollocks beacuse the ball will roll of (wow lots of l's) because of the shifting of masses and gravity. It has nothing to do with smooth riding. Otherwise if the ride was smooth and stuff it had to be glued tight or have a little barrier on the back
---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

ellehcimeo's picture
ellehcimeo
3522 pencils

I'm just saying what I think they are trying to say. I don't believe the ball won't roll off. It is an exageration of the benefit of a smooth ride. Far fetched, and not very impressive. I like it less every time I see it.

mowitsch's picture
mowitsch
84 pencils

what? did you sold it to the client like that?
there's is no twist on the visual and the line, there's only a really bad line which tries to explain another boring looks-like-something-else-which-can-be-connected-to-the-product-in-a-positive-way-visual.

ellehcimeo's picture
ellehcimeo
3522 pencils

Well, if that's all you get from it, then that's all you get from it.

I got the message, and I like the line.

mowitsch's picture
mowitsch
84 pencils

yes. that's all i get from it.

catcat's picture
catcat
18 pencils

This is a "perfect crash".... So bad, so disappoint

bigbadfatmadafaka's picture
bigbadfatmadafaka
488 pencils

HAhahahahaahahah we shouldnt even argue about this is crap (maybe rog will love this ad too) but why is this on the frontpage.
I think Ivan is a MeanBigBagFatMadafaka and put this up to see what we say about it...

Rog's picture
Rog
6094 pencils

I'm loving being in your head, BBFMF. ;)

>>>> That's not an ad. THIS is an ad.

B128's picture
B128
392 pencils

It would only work if they are sponsoring a golf tournament.

idrolitina's picture
idrolitina
8 pencils

Actually they ARE sponsoring a golf tournament.
See: http://bmw-golfsport.com/gs/en/index.html

otto54's picture
otto54
381 pencils

So why didn't they wrote it????
That's an error...

Beatboxer's picture
Beatboxer
1519 pencils

Error is having too much of a narrow-mentality.

Too many people have it.

Londonpride's picture
Londonpride
163 pencils

In the top box I read BMW Golfsport: they are famous for sponsoring several golf tournamets.
Probably the target is aware of that, expecially if they planned it on golf magazines, with locations and dates.
And, by the way, that's actually a BMW 1 Series antenna.

muji's picture
muji
66 pencils

This is so bad, ad photo...

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments