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13 comments

Tchabana's picture
Tchabana
103 pencils

Hum!!! Racism?

morse's picture
morse
14994 pencils

How and why?

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Spinnaker's picture
Spinnaker
98 pencils

A total rip from a campaign from Chile. See below for access to the campaign - the cleanest pool you've ever seen. Not good guys; not good at all.

NastyJester's picture
NastyJester
744 pencils

I really like the idea of these adverts, but it wasn't until the previous one with the girl that I got it. The wedding one is ridiculous... who goes into a pool on their wedding day wearing their tux or bridal dress? Likewise, what the hell is this guy doing? Water boxing? Shouldn't the shots be of things that people would actually do in pools? And instead of repeating the air bubble visual 3 times, why not explore the other differences that would take place underwater? A woman looking perfectly normal with her hair floating upwards, for example, or something pool-related suspended in 'mid air' beside her.

Guest's picture
Guest

I agree.. it's not related enough to actually being in a pool.

Guest's picture
Guest

Makes the Serbian fox ads look like genius.

valayamadvertising's picture
valayamadvertising
244 pencils

the series is under water pictures
sagar
www.valayam.com

Javier Ramírez's picture
Javier Ramírez
1245 pencils

Chief Creative Director Nexus BBDO

Guest's picture
Guest

Muy bueno el de la chica, comparto que en el resto se aleja la idea.

Ohkamp's picture
Ohkamp
227 pencils

Nice simple idea.

Guest's picture
Guest

False good idea.

Guest's picture
Guest

Charly P
reach the gold with this campaign?

rolling.stone's picture
rolling.stone
2740 pencils

why static hairs ?

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