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Comments (10)

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Highest Rated

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

I see nothing confusing in this. It's not overloaded.
But: This won't upset anyone. If a typical i.e. Vogue reader would see this ad without the copy, they would probably take it for absolutely normal xD

edit: Ok, maybe that's just it's point. If so: Well done.

lorsdana's picture
lorsdana
Activity Score 81

i think it has too many items, simple or less items could work better

Nthngmn's picture
Nthngmn
Activity Score 626

to be honest, and I know the effect they were going for, but the dog may very well get lost. In spite of their tabloidy efforts.

Leandro's picture
Leandro
Activity Score 117

where is waldo?

justpassingby's picture
justpassingby
Activity Score 1368

suprised ivan posted this, its not big or clever. Something i would see in a tv guide magazine.

whitespace's picture
whitespace
Activity Score 1953

I think the placement plays a big part... I'm pretty sure the ladies will go over every item if they're in the market for b&w fashion stuff, and be surprised by the dog.

Rog's picture
Rog
Activity Score 6082

I love how this will (and is) fooling people.
This is precisely what you'll see in TV Guides.
I'll bet that's in their media plan.
This is great 'rule bending' advertising.
You go, girls.

>>>> That's not an ad. THIS is an ad.

Rog's picture
Rog
Activity Score 6082

Because the dog's the last little accessory.
That's the beauty/confidence of this idea.
They WILL read it all to get to it, AdMad.
Reel them into the zone... then BAM, honey!

>>>> That's not an ad. THIS is an ad.

roman-schwienbacher.com's picture
roman-schwienba...
Activity Score 1021

there is to much stuff.
very confusing ad

Rog's picture
Rog
Activity Score 6082

Show it to your girlfiend, Ro man.

>>>> That's not an ad. THIS is an ad.

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

I see nothing confusing in this. It's not overloaded.
But: This won't upset anyone. If a typical i.e. Vogue reader would see this ad without the copy, they would probably take it for absolutely normal xD

edit: Ok, maybe that's just it's point. If so: Well done.

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