Bisolax: Shit, 1

For treatment of the constipation, because shit is not worth collecting.

Advertising Agency: Kingkong Bangkok, Bangkok, Thailand
Creative Director: Eaknarong Vijittissadee
Art Directors: Eaknarong Vijittissadee, Athipon Vijittissadee, Lalita Boratisa
Copywriters: Eaknarong Vijittissadee, Jittipa Tanasiripong
Photography: Jeans / Paapniyom
Published: February 2013

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34 comments

mattndan's picture
mattndan
953 pencils

Instant classic

Setinho's picture
Setinho
167 pencils

I agree!!

fourwd87's picture
fourwd87
148 pencils

reminds me some other thing

life is either, a daring adventure or nothing

Tom Megginson's picture
Tom Megginson
465 pencils

Is this what advertising has come to? Jesus, people. There's more to it than getting attention.

hchurba's picture
hchurba
22 pencils

Ads of the world is not a reference of advertising anymore. Advertising involves much more facts than only making funny or "creative" prints. And this is an example of what no one client in the world would accept for it's communication. Anyone can do what it wants, but don't call this advertising

Andrej Troha's picture
Andrej Troha
613 pencils

Couldn’t agree with you more!

ivan's picture
ivan

Sorry you feel this way. We always posted controvercial ads. We're not meant to be a showcase of excellence only, but also a place to discuss ads that push the boundaries. Your comments on such ads are really important for students and junior advertising professionals.

Ivan Raszl, admin of AotW

Spanky's picture
Spanky
4898 pencils

I think the issue with these are that they're probably scam ads. Fake ads created solely to win awards. Personally, I don't care when they're posted on here. It gives people a chance to call them out. The Ford ads from last month are the perfect example. But it's lame when they show up in award books.

Do you have a policy on fake work?

ivan's picture
ivan

Fake, ghost, student work is ok. This is not an award show. Think of AotW as a bar where we discuss stuff that's happening in our industry.

Ivan Raszl, admin of AotW

hchurba's picture
hchurba
22 pencils

Ivan, I understand, and I see you post different kind of ads, some are better than others. What I wanted to say is that what I see here, is a lot of work of no ads. Any people who really worked for the advertising industry knows that a real ad takes much more than "oh! I have an Idea!!" And if we want students to have good examples, let's show them that talented people can make great real work. Do we want that students really think that a piece like this is what the clients will ask them to do in the future? Is really a good idea that a student or a young professional compares this piece against other asked, filtered, and payed for a client thinking that both were made in the same conditions? Let's think about this Ivan. Or let's create a specific category for this kind of things!!!. Best. Hernan

ivan's picture
ivan

Yeah, the special category is a good idea. What shall we call it? :)

Ivan Raszl, admin of AotW

Setinho's picture
Setinho
167 pencils

See this brazilian site. It's only about fake "funny" ads. www.desencannes.com.br

Tom Megginson's picture
Tom Megginson
465 pencils

I second that. Hopefully, this thread will serve as a cautionary tale. :)

ivan's picture
ivan

Exactly. One can learn from good AND bad as long as we have critical comments.

Ivan Raszl, admin of AotW

hchurba's picture
hchurba
22 pencils

Of course! We can learn and improve. This is all about. If any of us posts comments here is because we are interested. I hope you really think that making a category for ads usually called as fake will be a good idea. And I think it is. I think that any award should have a category for this. The way to solve the problem of "fake ads" is making them legal giving them their space. Cheers!

ivan's picture
ivan

Yes, shall we call it "ghosts", "conceptual" or "spec"?

Ivan Raszl, admin of AotW

Tom Megginson's picture
Tom Megginson
465 pencils

I always used "spec". I used to keep a spec portfolio, back in the '90s.

hchurba's picture
hchurba
22 pencils

I'd call it "Real fakes" :) i don't know...

Andrej Troha's picture
Andrej Troha
613 pencils

Sandpit? ;)

ivan's picture
ivan

Ivan Raszl, admin of AotW

hchurba's picture
hchurba
22 pencils

Great!

Andrej Troha's picture
Andrej Troha
613 pencils

True... and I agree. It's just about those fake ads that never ran...

Seldoon Eeffoc's picture
Seldoon Eeffoc
102 pencils

The only issue I'd point out is that it could easily be mistaken for a dildo at first glance. I don't know if that was intentional to draw viewer's gaze with a phallic shape or not. It did succeed in getting me to take a second look to find out what was going on. So I would say it is successful.
However, in terms of the slogan--"For treatment of the constipation, because shit is not worth collecting."--I think that the table displayed turd ad makes more sense.

Andrej Troha's picture
Andrej Troha
613 pencils

Do you know what advertising is about? It’s about selling the product. It’s about giving value to a brand.
It’s not for self-centered attention whores. It’s not a fucking playground for retarded 14 years old who giggle whenever somebody says “shit”. Or “dick” or “vagina”…
Grow up, you sophomoric turds.

Ratters's picture
Ratters
34 pencils

Should be posted here: www.desencannes.com.br

yvancg's picture
yvancg
222 pencils

crap, but would be an awesome ad for Viagra

Yvan C. Goudard | Brand Manager | Froggystyle
LinkedIn: http://www.linkedin.com/in/yvancgoudard | Web: http://www.froggystyle.biz

Setinho's picture
Setinho
167 pencils

KKKKKKKKK. Desencannes!!!

pierrelastname's picture
pierrelastname
2869 pencils

DISGUSTING, I CAN'T imagine this is an ad... THE WORST THING: POSTED AS A SOMETHING THAT DESERVE TO BE HERE....

Troll's picture
Troll
608 pencils

This is fucking horrible. Ivan, I'm finding less and less reason to visit this site. I used to check it out on a daily basis but the standard of work has just plummeted to an all-time low.
Controversial is fine, but quality must be a consistent thread. Students and juniors will only learn horrible habits if the majority of work they'r exposed to is like this.

pierrelastname's picture
pierrelastname
2869 pencils

Agree with you, I can't understand how there is people support such ads, instead of support good ones, that can add some values to society.

ChuckN's picture
ChuckN
119 pencils

Can't be serious. This is GROSS.

fotdot's picture
fotdot
659 pencils

A shit vibrator. hahaha.

driving's picture
driving
424 pencils

ADS OF THE WORLD????? WHERE IS THE FILTER?

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