BIRM: Vase
No disease can get to you
BIRM is a medicine that prevents diseases by balancing the immunological system.
Advertising Agency: La Facultad, Quito, Ecuador
Creative Directors: Diego Jarrín, Germán Andrade
Creative Team: Xavier Prado, Andrés Freile, Sebastián Villagómez, Santiago Zumárraga
Photographer: Ramiro Salazar
Published: April 2009


16 Comments
... if they just used a different color for the background! its really ugly
| Everartz |
so good! woao wao
got the idea and i tink its brilliant.
sue
really great campaign
great
this is stupid
Deberia de haber una relacion entre el bate y la enfermedad y el jarro y el sistema inmunológico. Me parece que dejan la ejecucion demasiado abierta y que podrian haber buscado una relacion mucho mejor de algo que represente a la enfermedad y al sistema inmunológico.
hambre
nice nice.
Trihan
No disease can get to you ?? unbelievable !!
Critics are easy.
Excellent idea. As always, La Facultad, putting their bit to improve the ecuadorian advertising.
Great job.
No me llega... ya vi el comercial, my bueno. Pero estos anuncios no le hacen justicia.
borders on misleading advertising
The idea is ok. the background is ugly as hell.
- Ugly as hell, an expressión I learned here.
bad analogy campaign, typical for healthcare ads. 2/10
liked
From the creative perspective, an original campaign. Congratulations...
But from an ethical point of view, it is a goood example of another way to deliver lies about alternative medicines to the un-informed public.
If "no disease can get to you" then why to run expensive vaccinations campaigns against measles or tetanus? or why bother washing your hands? why bother finding a vaccine against malaria (which kills THOUSANDS of children in sub-saharian Africa)?
Please think about ethics!
Regards,
Rodrigo Henriquez, MD (Ecuador)