BIRM: Vase

No disease can get to you

BIRM is a medicine that prevents diseases by balancing the immunological system.

Advertising Agency: La Facultad, Quito, Ecuador
Creative Directors: Diego Jarrín, Germán Andrade
Creative Team: Xavier Prado, Andrés Freile, Sebastián Villagómez, Santiago Zumárraga
Photographer: Ramiro Salazar
Published: April 2009

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16 comments

everartz's picture
everartz
7611 pencils

... if they just used a different color for the background! its really ugly

| Everartz |

xiboong's picture
xiboong
6 pencils

so good! woao wao

sush's picture
sush
518 pencils

got the idea and i tink its brilliant.

sue

Endlessway1's picture
Endlessway1
99 pencils

really great campaign

Guest's picture
Guest

great

Guest's picture
Guest

this is stupid

surrupu's picture
surrupu
25 pencils

Deberia de haber una relacion entre el bate y la enfermedad y el jarro y el sistema inmunológico. Me parece que dejan la ejecucion demasiado abierta y que podrian haber buscado una relacion mucho mejor de algo que represente a la enfermedad y al sistema inmunológico.

Guest's picture
Guest

nice nice.
Trihan

dadada's picture
dadada
1719 pencils

No disease can get to you ?? unbelievable !!

Everybody is creative, be yourself.

hnavas's picture
hnavas
47 pencils

Excellent idea. As always, La Facultad, putting their bit to improve the ecuadorian advertising.

Great job.

Mantufayo's picture
Mantufayo
580 pencils

No me llega... ya vi el comercial, my bueno. Pero estos anuncios no le hacen justicia.

adread's picture
adread
11 pencils

borders on misleading advertising

Guest's picture
Guest

The idea is ok. the background is ugly as hell.

- Ugly as hell, an expressión I learned here.

Guest's picture
Guest

bad analogy campaign, typical for healthcare ads. 2/10

gutto28's picture
gutto28
33 pencils

liked

Guest's picture
Guest

From the creative perspective, an original campaign. Congratulations...

But from an ethical point of view, it is a goood example of another way to deliver lies about alternative medicines to the un-informed public.

If "no disease can get to you" then why to run expensive vaccinations campaigns against measles or tetanus? or why bother washing your hands? why bother finding a vaccine against malaria (which kills THOUSANDS of children in sub-saharian Africa)?

Please think about ethics!

Regards,

Rodrigo Henriquez, MD (Ecuador)

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