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Billboard Magazine: Bono

Billboard Magazine: Bono
Your rating: None Average: 7.7 (40 votes)

Music. See what it’s made of.
Bob Dylan, David Bowie, Lou Reed, Mother Teresa

Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Directors: Luiz Sanches, Dulcidio Caldeira
Art Directors: Marcos Medeiros, Danilo Boer
Copywriter: André Kassu
Illustrator: Marcos Kotlhar
Typographer: José Roberto Bezerra
Planner: Cintia Gonçalves
Advertiser's Supervisor: Antonio Camarotti
Account Supervisors: Felipe Bartholomeu, Camila Figueiredo

16 Comments

rodrigoplant's picture 53 pencils
9

The "Mother Theresa factor" is great.

velle's picture 1560 pencils

I agree! THIS is great!

Guest's picture
8

i like art direction .. good concept also

Kateter's picture 2040 pencils

I don't hink that if you mix all the mentioned you get such a wanker like Bono. it's clearly downgrading the rest for this load of BS that Bono is.

Guest's picture
Kateter's picture 2040 pencils

you're joking right?

Guest's picture

agree

Guest's picture

Congratulations on Grand Prix!!!!

zarkos's picture 225 pencils

Congrats on Grand Prix!

Guest's picture

excelente

Guest's picture

excelente"!!!!

Guest's picture
10

just Brilliant, the whole campaign is.. all ads are just great!

michelangelo's picture 662 pencils

halftone brilliance

Guest's picture

I love the concept of this ad. The title is perfect. I like the idea of using a bunch of little images to create one large one. The colors work well together and grab your attention. The campaign is beautiful. The title speaks for itself. The only suggestion I can make is to list the images used within the large image as all music artists. It flows better with the title. I would love to work on ad like this.
-CKR Interactive Intern
www.ckrinteractive.com

Guest's picture

love it

Guest's picture

Simple and beautifly made thanks.

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