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Comments (17)

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Highest Rated

flurl's picture
flurl
Activity Score 97

Please provide some examples and an explanation of why that makes this ad any less spot on for its target. thanks.

ellehcimeo's picture
ellehcimeo
Activity Score 3516

Too tiny! Can't see anything even at "view original". :(

ivan's picture
ivan

I updated the image it is quite big now. ;)

ellehcimeo's picture
ellehcimeo
Activity Score 3516

Thanks Ivan! Oh la la!

chintan ruparel's picture
chintan ruparel
Activity Score 1516

ivan!!!!!!!! now i wanna read this so badly, coz its long copy, bt d text is virtually unreadable!

~ old habits die hard, older ones never do ~

postman's picture
postman
Activity Score 951

"long copy", cool! :)

teenie's picture
teenie
Activity Score 1894

It's not long copy - it's lady copy! Despite the arguments I could make about sexism and such, I actually really like this. It's unique, funny, to the point, and impactful. Wow. Really.

Dick Huges's picture
Dick Huges
Activity Score 937

to me this is the same as a Volkswagen ad from like 3 years ago where the text was written with cars.

lsadunb's picture
lsadunb
Activity Score 571

Correct. From Almap BBDO.

fluffy's picture
fluffy
Activity Score 236

I saw a very similar ad for LYNX recently - women in bikinis spelling out the words.

wing wong's picture
wing wong
Activity Score 18

can't see the detail of this ad.

Beatboxer's picture
Beatboxer
Activity Score 1517

Woman, Woman aaaaaaand............. Woman.

ellehcimeo's picture
ellehcimeo
Activity Score 3516

Ohhhh! See, I can't see even the women as text when I select "view original". That's funny! Their ads are consistently pretty bang on for the target.

PaulyG_fill in the blank's picture
PaulyG_fill in ...
Activity Score 1148

i never say this and usually harp on people for it, but this idea actually has been done to death.

flurl's picture
flurl
Activity Score 97

Please provide some examples and an explanation of why that makes this ad any less spot on for its target. thanks.

jonft's picture
jonft
Activity Score 264

True to Eugene's style, he wasn't involved in it. When Troy is into 'writing' long copy?...

ivan's picture
ivan
ManchuChanchu's picture
ManchuChanchu
Activity Score 701

NICE! I like...

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