Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More

We want your brains!Check out the AotW-R Creative Competition
Deadline extended till Dec 15!
Campaign to encourage people to ride their bicycles instead of their cars.
Advertising Agency: Publicis/Publicitas Quito, Ecuador
Creative Director: Mariano Ponzano
Art Director: Omar Montenegro
Copywriter: Rafael Yanez
Illustrator:Omar Montenegro
Published: December 2007
Comments
Please, explain me this ad...thanx
actually it's kinda racist i guess. global warming -> more dessert; more dessert -> more power to the sheikhs. if that's really meant it's not only ugly like hell but also stupid and really offending!
More money you spend on gasoline the richer the oil man in Arabia
dude, you're right. :) not as complicated as my interpretation, but still stupid offending and ugly. what reason is that! ride a bike or "they" get rich?! heavy stuff
I agree, these are tasteless!
****************************
Nubloo.com: the new blue.
the 000000 pass the impression that the car never works, yet, maybe.
and: if the target can not get the point in 10s, they will go to next page and the client put money on trash.
if at least the art work was good to keep the target attention until he get the point....
Get a bike or the Arabs will get huge harems? WTF?
So, so, wrong. There are so many great reasons to ride a bike - this will never be one of them.
The richer the oil sheiks are, the more wives they can afford?
very bad. didn't like it.
your work is your identity.
http://harshikcreations.blogspot.com/
Very very bad!!!!!! Not to mention really offending and dumb
i think this is really funny
Awful
-Tung
--good idea is enemy of great idea
Post new comment