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Shrek

Agency: 
Published/Aired: 
December 2009
Description: 

Don’t kill blockbusters. Choose original DVDs over pirated ones. Big flix

Advertising Agency: Makani Creatives, Mumbai, India
Creative Directors: Ashish Makani, Sameer Makani
Art Director: Prasad Rao
Copywriters: Prasad Rao, Vyoma Hadkar
Illustrator: Bhavik Panchal
Additional Advertising Agencys: Sachin Dalvi

Comments (16)

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Highest Rated

cyberjaleel's picture
cyberjaleel
Activity Score 62

Really good.!!!
done good job

Abduljaleel. Anodiyil

hilazon's picture
hilazon
Activity Score 150

very nice & simple approach

anHiiieeta's picture
anHiiieeta
Activity Score 328

liked it. coooooooolll

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Nice

CopyRight's picture
CopyRight
Activity Score 713

really nice campaign

Dzsoi's picture
Dzsoi
Activity Score 8135

Blockbusters: "a term for a SUCCESSFUL entertainment production, especially a film" You can't kill it with pirate DVDs, it has made enough money in the cinemas. Should I feel sorry for those producers who haven't earned 100 million bucks more? How?!
Or do I kill Shrek with downloading it, so there will be no Shrek the 4th? If it is a blockbuster, there will be for sure. Fail.

KbxAds's picture
KbxAds
Activity Score 943

naisss naisss

Notorious's picture
Notorious
Activity Score 666

10 from me

outsmart me, if you can

brandingworthspreading's picture
brandingworthsp...
Activity Score 648

I've seen many campaigns covering this issue. They tend to give a thousand turns to it. This is the first direct approach I've seen.
Great

the_newst's picture
the_newst
Activity Score 4

noah not nice!! and why the f*** they got killed by there own copys and not by the pirate ones??? *naaaagh* this is a masterpiece of shit!

STRTLRS's picture
STRTLRS
Activity Score 1601

Nice execution, but DVDs don't look pirated enough. If you go to the website you'll find nothing but Bollywood films. So this isn't really about what we consider "blockbusters" in the western hemisphere.

Makes a lot of sense though, now that I think about it, given the fact that a lot of these Disney/Pixar/Nickeloeon/Dreamworks/etc. productions get most of their bulk animation done in India...

---------------
I think, therefore... yeah.

bi_sign's picture
bi_sign
Activity Score 262

cute

Corbeen's picture
Corbeen
Activity Score 1093

...

Corbeen's picture
Corbeen
Activity Score 1093

so, the original DVD killed Shrek? Its just good artwork ,really good one with really bad communication.

jazzlgp's picture
jazzlgp
Activity Score 49

justo al punto... muy bueno

Jazz G.

makelogobigger's picture
makelogobigger
Activity Score 470

retarded. hate the series so more reasons to hate this retarded ad

cyberjaleel's picture
cyberjaleel
Activity Score 62

Really good.!!!
done good job

Abduljaleel. Anodiyil

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