Big Flix Movie Rental: Shrek

Big Flix Movie Rental: Shrek
Average: 6 (40 votes)

Don’t kill blockbusters. Choose original DVDs over pirated ones. Big flix

Advertising Agency: Makani Creatives, Mumbai, India
Creative Directors: Ashish Makani, Sameer Makani
Art Director: Prasad Rao
Copywriters: Prasad Rao, Vyoma Hadkar
Illustrator: Bhavik Panchal
Additional Credits: Sachin Dalvi
Published: December 2009

16 comments

hilazon's picture
150 pencils
hilazon

very nice & simple approach

anHiiieeta's picture
328 pencils
anHiiieeta

liked it. coooooooolll

alexander_bickov's picture
3321 pencils
alexander_bickov

Nice

CopyRight's picture
717 pencils
CopyRight

really nice campaign

Dzsoi's picture
5009 pencils
Dzsoi

Blockbusters: "a term for a SUCCESSFUL entertainment production, especially a film" You can't kill it with pirate DVDs, it has made enough money in the cinemas. Should I feel sorry for those producers who haven't earned 100 million bucks more? How?!
Or do I kill Shrek with downloading it, so there will be no Shrek the 4th? If it is a blockbuster, there will be for sure. Fail.

kbx911's picture
914 pencils
kbx911

naisss naisss

You Are What You Expect

Notorious's picture
629 pencils
Notorious

10 from me

outsmart me, if you can

brandingworthspreading's picture
656 pencils
brandingworthsp...

I've seen many campaigns covering this issue. They tend to give a thousand turns to it. This is the first direct approach I've seen.
Great

the_newst's picture
4 pencils
the_newst

noah not nice!! and why the f*** they got killed by there own copys and not by the pirate ones??? *naaaagh* this is a masterpiece of shit!

STRTLRS's picture
1586 pencils
STRTLRS

Nice execution, but DVDs don't look pirated enough. If you go to the website you'll find nothing but Bollywood films. So this isn't really about what we consider "blockbusters" in the western hemisphere.

Makes a lot of sense though, now that I think about it, given the fact that a lot of these Disney/Pixar/Nickeloeon/Dreamworks/etc. productions get most of their bulk animation done in India...

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bi_sign's picture
262 pencils
bi_sign

cute

Corbeen's picture
1031 pencils
Corbeen

...

Corbeen's picture
1031 pencils
Corbeen

so, the original DVD killed Shrek? Its just good artwork ,really good one with really bad communication.

jazzlgp's picture
47 pencils
jazzlgp

justo al punto... muy bueno

Jazz G.

makelogobigger's picture
417 pencils
makelogobigger

retarded. hate the series so more reasons to hate this retarded ad

STFU and Make the Logo BIGGER!

cyberjaleel's picture
62 pencils
cyberjaleel

Really good.!!!
done good job

Abduljaleel. Anodiyil