Bico Climaluxe: Hot

Hot bed climate? Climaluxe.
The sleeping system for a perfect bed climate.
Falling asleep faster | Better sleep through | More intensive sleep | Fitter wake up | Higher efficiency

Advertising Agency: Streuplan, Zurich, Switzerland
Creative Director / Copywriter: Thomas Back
Art Director: Stefanie Fink
Published: March 2012

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8 comments

iamcreative's picture
iamcreative
262 pencils

very average idea & execution.

arvin's picture
arvin
341 pencils

Bad execution.

kleenex's picture
kleenex
30110 pencils

Well they have a concept even if it is not a great one.

salil.sharma's picture
salil.sharma
2278 pencils

Good Campaign
looking very nice

killazol1's picture
killazol1
354 pencils

bad execution. the idea behind is clever i think

shahidali's picture
shahidali
4069 pencils

Pathetic. Didn't they have some more elements to put in the layout? Its so cluttered and so verbose a copy with nothing interesting. Some might keep the layout to teach ad students what we shouldn't do.

shahid

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Bela idéia! boa direçao de arte e boa redaçao! Parabéns a dupla!

Macm1's picture
Macm1
15 pencils

No....

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