Seems that mountains are no longer what they used to be.
Only 8,3 kg total weight: the Methanol 9900.
Advertising Agency: Hello AG, Munich, Germany
Creative Director: Chris Mayrhofer
Art Director: Konstantin Keim
Copywriter: Björn Pfarr
Photographer: Christoph Sagel
Project Management: Julia Kempkens
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1 Comment
i like the copy, terrible art-direction though.