7 comments

Jet Propulsion Lab's picture
10689 pencils
Jet Propulsion Lab

One thing this campaign has going for it is the simplicity of idea and art direction.
Beyond that, it errs too much on the side of familiarity and end up being painfully formulaic...

A split vote from me on this one.

Guest's picture
Guest

simplicity of art direction means there is none.

Guest's picture
Guest

you need to understand the basics of complexity before commenting about simplicity in art direction.

nice campaign.

WillyLatasa's picture
618 pencils
WillyLatasa

Old art and bad PS in my oppinion.

"Bright ideas bring better results"

everartz's picture
7627 pencils
everartz

nice layout and simple but where is the striking idea here?

| Everartz |

CopyRight's picture
717 pencils
CopyRight

there isn't one here.

FeliUmc's picture
46 pencils
FeliUmc

mmm... how you explain 'what you do at work' to your children?