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Comments (23)

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Highest Rated

szabo's picture
szabo
Activity Score 10

Being a huge sports fan, I got this right away. Great concept, and even better art direction. Great work.

Fk Mikenj's picture
Fk Mikenj
Activity Score 197

me think: bad choice of color

new age advertiser's picture
new age advertiser

methinks the same. bt nice idea.

natts's picture
natts
Activity Score 112

Uhmmm...maybe I´m a bit stupid but I don´t get it...Can anyone explain it to me?
cheers

Blahg's picture
Blahg
Activity Score 616

They're saying: with Sears optical every seat is the beat seat in the house. At hockey games, the ice level seats are considered the best because you see the players close up.

Anne's picture
Anne

Fresh. I like it.

leandro.tuxo's picture
leandro.tuxo
Activity Score 44

Simple. Direct. I like it.

Mecajet's picture
Mecajet
Activity Score 116

Every seat is a front row seat. very nice.

fractalrene's picture
fractalrene
Activity Score 1504

Clever, nice idea.

d'artist's picture
d'artist

Do you really need two illustrations?...BEFORE & AFTER?
The "AFTER" is enough!

postman's picture
postman
Activity Score 951

Personally, I wouldn't have got it then. But maybe it's because I'm not into hockey.

Guest's picture
Guest

you are such a junior.

Guest's picture
Guest

you are such a junior.

Cooxie's picture
Cooxie
Activity Score 124

Of course you need both. Otherwise, you would just have an illustration with all seats orange. What would you get from that if you don't establish first that orange = front row.

d'artist's picture
d'artist

Duh....Before and after sucks!
Show me just the benefit...LESS IS MORE!

Cooxie's picture
Cooxie
Activity Score 124

I'm not saying this is a good ad or a that I like it. I'm just saying that in this specific case, the 'after' doesn't work on its own. But I hear you: 'Duh....Before and after sucks!' is actually a very smart and interesting comment. I'll think about it.

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

I, too, think "Duh....Before and after sucks!" is a very intelligent and thought-provoking comment.
May I join you and think about it as well?

j2mango's picture
j2mango
Activity Score 534

bad art destroy a nice idea!

hadrianapolis's picture
hadrianapolis
Activity Score 733

Nice...

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

I've seen just too many of these types of ideas and executions in student books. Maybe the agency is run by a whole bunch of fresh-out-of-school creatives... Not that there's anything wrong with that!

panasit's picture
panasit
Activity Score 687

great ad

-Tung
--good idea is enemy of great idea

Diegosalas's picture
Diegosalas
Activity Score 103

That was a good job¡¡¡
nice synth. ;)

www.latintanoseacaba.blogspot.com

athi510's picture
athi510
Activity Score 63

The "after" would be ok. like the idea.

szabo's picture
szabo
Activity Score 10

Being a huge sports fan, I got this right away. Great concept, and even better art direction. Great work.

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