Betadine: Running Accident

It shouldn't hurt twice.
Pain free antiseptic.

Advertising Agency: Y&R Prague, Czech Republic
Creative Director: Jaime Mandelbaum
Art Director: Matthew Edwards
Copywriter: Daniel Joseph
Head of Art: Marco Antonio do Nascimento
Retoucher: Furia
Illustrator: Marek Motalik
Published: May 2012

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10 comments

famma's picture
famma
162 pencils

i like

the true's picture
the true
70 pencils

uhmm...

Wordnerd's picture
Wordnerd
6662 pencils

Ooooh... Even the tagline is cute

carlamarroquin's picture
carlamarroquin
107 pencils

They look a lot similar to Mamá Lucchetti characters.

EMV's picture
EMV
124 pencils

Great art direction, nice concept. Simple and fun. It works for me.

rameshbfa's picture
rameshbfa
51 pencils

nice concept....:-)

Sincerely

Ramesh Kadiyala

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Que boa grafica! isso é pra quem tinha terror do metiolate! rs sai cachorra sai! sai!

Thomas Ferdinand's picture
Thomas Ferdinand
83 pencils

Good art direction and execution.

ABear's picture
ABear
194 pencils

Nice ones

WiNtSoN's picture
WiNtSoN
9 pencils

The tagline is great! "It shouldn't heart twice" :D

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