Betadine: Bike Accident

It shouldn't hurt twice.
Pain free antiseptic.

Advertising Agency: Y&R Prague, Czech Republic
Creative Director: Jaime Mandelbaum
Art Director: Matthew Edwards
Copywriter: Daniel Joseph
Head of Art: Marco Antonio do Nascimento
Retoucher: Furia
Illustrator: Marek Motalik
Published: May 2012

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15 comments

ivook's picture
ivook
136 pencils

Muy bueno!

niceidea's picture
niceidea
133 pencils

Interesting

talkingisfree's picture
talkingisfree
2572 pencils

Good campaign

somecopywriter's picture
somecopywriter
1099 pencils

Great illustrations, love this style.

Milan Solanki's picture
Milan Solanki
986 pencils

good idea, but I dont follow the order in visual anyway copy is just awesome, carries the whole campaign

arvin's picture
arvin
341 pencils

Awesome campaign :)

carlamarroquin's picture
carlamarroquin
107 pencils

They look a lot similar to Mamá Lucchetti characters.

EMV's picture
EMV
124 pencils

It´s the better one.

rameshbfa's picture
rameshbfa
51 pencils

nice campaign :-)

Sincerely

Ramesh Kadiyala

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Que boa grafica! isso é pra quem tinha terror do metiolate! rs quem nunca caiu de bicileta! \0

Thomas Ferdinand's picture
Thomas Ferdinand
83 pencils

Good art direction and execution.

ABear's picture
ABear
194 pencils

Love

tsunil's picture
tsunil
2 pencils

Superb Work

AD-rian's picture
AD-rian
261 pencils

Great! Good insight.

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