Berlitz: Yes we can
The last word is the Hebrew word for “Yes,” and is read “Ken”. This ad is a play on the phonetics of the 3 languages word for Yes and if you read them aloud they would read “Yes We Ken.”
Advertising Agency: Grey Tel-Aviv, Israel
Creative Director: Yonatan Stirin
Creative Director: Moti Rubinstein
Art Director: Karin Gross
Copywriter: Uri Shoham
Published: December 2008
Comments
Yes you did.
Great!!!
this is amazing i love it!
so bad, i'm lost for words
Of course, this line is copyrighted by what's his name in The White House, right?
Cha-chiiiing for the Pres!! ;P
yeah copywrited by Barack Obama...this is amazing. I wish i was working on his advertising team, they came up with some great stuff
really fresh thought for language schools. what a nice departure from the overused misunderstandings/malapropisms routes.
yes it can in israel. grart ad
French and Hebrew?
What's the link?
I get that's for a language school, but it seems a bit weak.
Everyone is going around spouting a mix of "Change! Woo-Hoo" and "Yes We Can!", this just feels like it's jumped on the bandwagon just for the sake of an ad.
5/10
Doin' it for the points
really? wow.
try to stop over-thinking the world.
You think that THAT's over thinking?
They jumped on a band wagon, what?
"stay low, move fast"
Doin' it for the points
eat your hearts out, admit it u all wish u'd done it
I spy, with my little eye, the creative responsible for this ad.
"stay low, move fast"
Doin' it for the points
sihakta ota ben adam
THANKS. MERCI. TODA.
The "Yes We Can" thing is quickly becoming done to death, but I like this execution. It's pretty clever for something with such an obvious borrowed interest.
BIG IDEA
BIG AD
IM RUNNING TO BERLITZ
Great....!!!! love the idea...Yes..yes...yes:) u can..lolz
tanvir
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