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Old Iron

Agency: 
Published/Aired: 
March 2011
Description: 

To induce trial for the Bepanthol handbalsam, we reminded women that hands look younger when they are taken care of.

Before old gets to your hands.

Advertising Agency: JWT, Germany
Chief Creative Officer: Till Hohmann
Creative Director: Kirsten Hohls
Art Director: Rhea Hanges
Copywriter: Dan Frînculescu
Photographer: Matt Hoyle
Retoucher: Raluca Băraru
Art Buying: Anja Gjaldbaek
Account Director: Robert Tecini
Makeup Artist: Liz Yoon
Stylist: Jennifer Greene

Comments (3)

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Highest Rated

sintra's picture
sintra
Activity Score 699

you said it.

HappyHour's picture
HappyHour
Activity Score 2381

Meaningless puns.

dollypoppin's picture
dollypoppin
Activity Score 1423

Oh my, that's a really old iron.

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"Nihil sub sole novum"

sintra's picture
sintra
Activity Score 699

you said it.

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