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Bellwood Health Services: Hidden Addiction, Pills

Bellwood Health Services: Hidden Addiction, Pills
Your rating: None Average: 6.8 (33 votes)

Gambling. It’s just as addictive.

Advertising Agency: Doner Canada, Toronto, Canada
Creative Director: Dan Willey
Art Director: Amanda Wood
Copywriter: Ash Tavassoli
Photographer: Chris Gordaneer (Westside Studios)
Other additional credits:
Account Manager: Andrew Simon
Producer: Tom Nesbitt
Published: April 2009

20 Comments

Guest's picture

Done with obesity! The same box with smarties inside. Anyway like the picture.

Singularity's picture 202 pencils

Good match of imagery to message.

- Jeff

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Is your brand getting the attention it deserves?

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andrewnhem's picture 27 pencils

It's like the guy can't get enough of that Yahtzee game.

54NN's picture 113 pencils

:s IAK!

54NN

Guest's picture

Did he choke on the dice?

Crystal Clear's picture 83 pencils

lol

Guest's picture

Very strong campaign... great concept

Guest's picture
10

Love the photography

Guest's picture

YES IT IS AND??? where is the solution there?

Crystal Clear's picture 83 pencils

u call 1-800...

Emran Hayat's picture 832 pencils

see the bottom for the solution i.e bellwood health services.. nice work

Creativity is a natural extension of our enthusiasm

Guest's picture

i hope it didn't take them longer than 30 seconds to think of this.

warreno's picture 222 pencils
7

Juxtaposing gambling with other addictive behaviors is not new, but this series of ads drives the point home quite effectively. Nicely done.

hari.'s picture 375 pencils

good visual concept

Thats Some Bad Hat, Harry

roman-schwienbacher.com's picture 1027 pencils

good idea and execution, only the hand looks strange to me, has if he had only a few fingers.

samwanzer28's picture 313 pencils

I won't gamble anymore.
I won't gamble anymore.
I won't gamble anymore.

Hey it works.

que sera sera

Guest's picture
9

Very cool stuff

Crystal Clear's picture 83 pencils

What is it with the scratch marks?

hunterelf's picture 68 pencils

something i would do, nice ad

berengerlecourt's picture 3 pencils
10

I think that it 's a good ad because it shows well and with humour the consequences of gambling.

Play for pleasure or play to die, we must choose !!!!

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