Related videos by Shutterstock

24 comments

royschellekens's picture
royschellekens
390 pencils

Very much like the idea and photography. Christophe Gilbert still rocks!

http://twitter.com/royschellekens

Hate advertising? Make better ads.

Dzsoi's picture
Dzsoi
5268 pencils

Now this is funny!

atb2005's picture
atb2005
13567 pencils

I love this agency. I think this campaign, however, is a tad old now. Still, funny and cute!

LeeHarvey's picture
LeeHarvey
3045 pencils

Funny.

gon_enelcamino's picture
gon_enelcamino
838 pencils

done in Argentina, sorry

thaistylez's picture
thaistylez
224 pencils

reference please

bricard's picture
bricard
189 pencils

It's the photography itself that makes this great, excellent light/shadow play. And they didn't screw it up with some corny line.

tirthomitro's picture
tirthomitro
2720 pencils

Altho' there's a hint of Levis' "New Old Jeans" concept that hits the nose, this (or the other one in the cmpgn.) ad is Fabu-Fucking-Los!!!!

they showed me a picture & i laughed
dignity has never been photographed

jay_ad_dictate's picture
jay_ad_dictate
81 pencils

Simplicity rules.

Zoooooooooooooooom..............................*thapaaak* OWWW!! I cannot pass through walls!!!! Now bring that person who says this world is an illusion!! :X :P

Jupiter's picture
Jupiter
547 pencils

wahahaha!

commenting just to gather more pencils:-)

SoCH_TO's picture
SoCH_TO
953 pencils

Hoon done !!

Live with Passion

paumarques's picture
paumarques
1314 pencils

jej, no se si s'ha fet abans, però m'agrada.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

FourT6and2's picture
FourT6and2
218 pencils

There is ZERO creative here. The product is jeans for kids. So they got some kids and dressed them up in jeans. Wow, didn't see that one coming...

Dzsoi's picture
Dzsoi
5268 pencils

You are missing the idea. Jeans slipped down so underpants are visible is trendy among youngsters. If a baby would follow trends instead of underpants you would see his/her diaper - this is the concept here.

FourT6and2's picture
FourT6and2
218 pencils

No, I totally got that. It's just not a creative concept. It's a first thought and a stereotypical, cliched one at that. Low-rise jeans with underwear showing is not a new trend in fashion. Every fashion ad that depicts shirtless men in jeans usually has that motif. It's nothing new, intelligent nor interesting.

But if you like the ad, cool.

Dzsoi's picture
Dzsoi
5268 pencils

Sorry then. The twist would be the underwear->diaper change. If you think it's lame, cool. Neither do I think this is a big idea, still it made me smile. Peace!

Guest's picture
Guest

This is sadly a cultural reference that doesn't need to be glorified any longer.

Guest's picture
Guest

Babysec
Argentina 2004
Craverolanis

Done!

Alejooo's picture
Alejooo
2 pencils
toomuchflystyles's picture
toomuchflystyles
121 pencils

Your post should've read "done poorly in Argentina".

Disco Munky's picture
Disco Munky
3900 pencils

Really? You think this is funny and/or culturally relevant? You ever hear of a band called Nirvana or of coffee from chain restaurants, because this clearly the early 90's? Also I find the style of photography slightly odd for kids.

Doin' it for the points

Mistiko's picture
Mistiko
68 pencils

Funny!!!

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments