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Bird, 2

Agency: 
Published/Aired: 
March 2010
Description: 

If something will remind you which nest to return home to every day, it should be worth looking at.
New Wedding Ring Collection

Advertising Agency: Euro RSCG Prague, Czech Republic
Creative Director: Eda Kauba
Art Director: Vilem Kabzan
Copywriter: Adam Roucka

Comments (20)

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Highest Rated

rolling.stone's picture
rolling.stone
Activity Score 2741

nicely done

beside it agree with "Phil Lestino's" & "ATB2005"

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~ Quite obviously, I have gathered no moss ! ~

Pushkaraj Shirke's picture
Pushkaraj Shirke
Activity Score 215

LOVE the copy! RESPECT. Monkey flips out! :)

dreadboy's picture
dreadboy
Activity Score 413

Excellent. Also reminds us that good ads don't need humangous (never did know how to spell that word) budgets.

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i can't even spell my name without 'ad'

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Awsome!

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Adaddicted's picture
Adaddicted
Activity Score 3435

Find it different, simple!

withalltherespects

xcreativity's picture
xcreativity
Activity Score 2374

amazing copy. gotta love it.

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Alexandre Brito
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Roshan Quintus's picture
Roshan Quintus
Activity Score 667

love this. excellent art . simple yet very strong copy.

bite me

Phil Lestino's picture
Phil Lestino
Activity Score 1684

I think the "amazing" b headline would be better like this........If it reminds you where your home is, it's worth looking at. So I don't think the copy is amazing at all

Roshan Quintus's picture
Roshan Quintus
Activity Score 667

I'm not a copy guy. but that copy is nice its touching where as your copy is very rough.

bite me

Shubhra Aggarwal's picture
Shubhra Aggarwal
Activity Score 86

sweet ..proves yet gain that the copy is of such great importance, that where needed, if enough attention is paid ..it can take the whole piece up several gradient marks!

atb2005's picture
atb2005
Activity Score 13561

I agree with Phil. Copy is not perfect It expresses a very beautiful sentiment, but in a way that's a little too verbose maybe. That part "reminds which nest to return home to" doesn't sound quite well. Maybe "That which reminds you of the nest you should return to everyday is worth looking at" or "That which takes you back to your nest everyday should be worth looking at".

michelangelo's picture
michelangelo
Activity Score 660

art ok. copy ok

Brain-Art's picture
Brain-Art
Activity Score 1101

Again. Nice copy

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Sweet.

The Jobless Writer
Will Think for Salary

Dadaism's picture
Dadaism
Activity Score 161

Maybe the bird signifies something but Art need lots of improvement!

Copy is great!!!!!!

adamr's picture
adamr
Activity Score 98

thanks to all for your opinions.

about the copy: it sounds much much better in czech...the translation is always a bit tricky... but hope it works at least a bit

atb2005's picture
atb2005
Activity Score 13561

Great job! We all agree that these are beautiful sentiments.

everartz's picture
everartz
Activity Score 7609

lovely art direction!

| Everartz |

Marta Ibarrondo's picture
Marta Ibarrondo
Activity Score 55

like the illustration don't love the art direction. ok idea, not crazy about it.

k0778101's picture
k0778101
Activity Score 2

Didnt understand the ad could somebody please explain

rolling.stone's picture
rolling.stone
Activity Score 2741

nicely done

beside it agree with "Phil Lestino's" & "ATB2005"

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~ Quite obviously, I have gathered no moss ! ~

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