BelCuore Café: Sleepy Housewife

BelCuore Cafe. Please don't go.

Advertising Agency: Ogilvy Brasil, São Paulo, Brazil
VP Creative Director: Anselmo Ramos
Creative Directors: Fred Saldanha, Claudio Lima
Art Director: Pedro Izique
Copywriters: Fred Saldanha, Claudio Lima
Illustrator: Arthur D'Araujo
Published: August 2010

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10 comments

atb2005's picture
atb2005
13567 pencils

This campaign is very surreal. It's like abstract art! I love it!

picopalqlea's picture
picopalqlea
999 pencils

I have to disagree.... it's horrible, finally the Brazilians did something ugly.

Guest's picture
Guest

Hahaha yeah, this is probably the worst art direction I've seen come out of Brazil (and this ad is nicer than the stuff that comes out of other countries).

gbl's picture
gbl
451 pencils

I agree. Hate it.

pez's picture
pez
1723 pencils

Very good, different approach for a Café..

pajaro's picture
pajaro
69 pencils

I dont get it

Adaddicted's picture
Adaddicted
3435 pencils

agree with some of the comments above, not my favorite Brasilian art.

withalltherespects

ek kanya's picture
ek kanya
814 pencils

just scam piece.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Hibon's picture
Hibon
3731 pencils

This wakes you up!!!!! (very surreal and not boring)

Simple ideas are the best !

Guest's picture
Guest

It´s great. Very nice art work. I dont think that people who did the comments above cuold make such a great art work like this in his whole life. Sorry for you guys. Congratulations to Ogilvy Brasil.

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