BelCuore Café: Deer

Long night ahead?

Advertising Agency: Ogilvy, Brazil
VIce-President Creative Director: Anselmo Ramos
Head of Art: Denis Kakazu
Art Directors: Pedro Izique
Copywriters: Fred Saldanha, Claudio Lima
Photographer: Pedro Izique
Illustrator: Pedro Izique

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8 comments

andyStock's picture
andyStock
666 pencils

It took me a while to get the message of these adverts, but because of the fantastic colours used and the idea with the eye I stuck with them for a while and now I get it, even if the message is a little weak compared to the artwork.

silvi's picture
silvi
4172 pencils

Subtle, but interesting

Roger Keynes's picture
Roger Keynes
5498 pencils

Grabbed me... and made we want to work it out. Good job.

Will Think for Salary

mayankbarolia's picture
mayankbarolia
144 pencils

nice art.. like the way they express this.. simple and good..

Adaddicted's picture
Adaddicted
3435 pencils

Brasilian Carnival!!!
Its hard for them to keep the colors in their palette ; )
not a wow stuff but interesting.

withalltherespects

perromalo's picture
perromalo
429 pencils

I like the "eye" effect don eby the arrows, but I find a bit difficult to see that there is something going on inside the pupil. The overall concept is not bad.

ek kanya's picture
ek kanya
814 pencils

lots of hard work, but nice layout.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

checkhill's picture
checkhill
465 pencils

you drank so much coffee that you're having tunnel vision as a side effect?
:) nope.
"this coffee keeps you up and going, will help you focus" is the idea.
not the iceberg one, but i like the other two.

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