Becks: Dance
Let the kids build a better world.
Advertising Agency: Scholz+Friends Hamburg, Germany
Chief Creative Officer: Matthias Schmidt
Executive Creative Director: Stefan Setzkorn
Creative Directors: Gunnar Loeser, Stefanie Voelzow, Markus Daubenbuechel
Art Director / Copywriter: Philipp Cerny
Photographer: Bernd Westphal
Creative: Marius Koopmann
Modeler: Anna Gawrilow
11 Comments
That's sweet!
Hell yeah!!
me encanta!
Suggest a thought and 'models' that actually reflects a kid... rather than an agency smart arse.
Can I ask the creatives how this one was received in your country?
lovely ads. very mature thinking and, the most important thing, wonderfully receptive clients!
creative. shmeative.
If i got it right, I dont think its pollitically correct to sell a plasticine by using palestines and israelis to speak about a better world. To festivally fake, a client with a 2 grams brain wouldnt have aproved this, whats going on?
NIce idea, but whats the link to the product beside that it can be mould?
why on earth did you choose an adult political/social subject for kid products?
The man who stops advertising to save money is like the man who stops the clock to save time
Because the campaign is obvously targeted at parents?!
nice
very old idea