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Comments (13)

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Highest Rated

panasit's picture
panasit
Activity Score 687

So let the audience's imagination does all the work huh? Very sneaky. I like it.

-Tung
--good idea is enemy of great idea

DA_COPY's picture
DA_COPY
Activity Score 50

Nice idea. Even if this looks like a print campaign. It would work much better as an ambient.

Syd's picture
Syd
Activity Score 74

Boring and ugly.

The JAD.'s picture
The JAD.
Activity Score 11

Isn't that the whole point? Boring and ugly outside, beautiful inside?

These work for me.

Killer Kowalski's picture
Killer Kowalski
Activity Score 394

the pictures are boring. to me its a first thought idea. and if the beauty within comes from IKEA - why do they have the most ugly curtains (in the other motives)?!

bknowlden's picture
bknowlden
Activity Score 3647

I like these a lot.

ibeg2differ's picture
ibeg2differ
Activity Score 420

Ikea, I love you!!!!

drunk dave's picture
drunk dave
Activity Score 1066

Nice one. Love the simplicity of it all.

Eightball's picture
Eightball
Activity Score 200

My first thought was, that these houses don't have any doors to step outside - because the beauty lies within.

Have Heart's picture
Have Heart
Activity Score 922

The ugly curtains totally kill the idea. Not cool at all.

joestamp's picture
joestamp
Activity Score 130

yes it looks boring - that was the intention!
well done guys, i think its a good idea!
congrats!

hawkline's picture
hawkline
Activity Score 89

Still...where's the product benefit beside implication? Needs to be pushed. Don't get me wrong, they're clever. They just could've been more.

quinton_sential's picture
quinton_sential
Activity Score 64

reminds me of a campaign for an interior design school that showed the ugly outsides of office buildings.

Singaporean i think

panasit's picture
panasit
Activity Score 687

So let the audience's imagination does all the work huh? Very sneaky. I like it.

-Tung
--good idea is enemy of great idea

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