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Beatless

Published/Aired: 
March 2007

Tags

Description: 

The Beatless
Jazz Radio Warszawa 106,8
Jazz Only

Advertising Agency: McCann Erickson, Warsaw, Poland
Creative Directors: Iwona Kluszczynska, Wojciech Dagiel
Art Director: Grzegorz Kluczykowski
Copywriter: Katarzyna Kotowska
Art Buying: Karolina Czaplarska, Monika Dagiel
Illustrator: Agata Janos

Comments (12)

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Álysson's picture
Álysson

Nice illustration. But what is the idea behind the art?

scampolice's picture
scampolice
Activity Score 86

I see bitter, sour-graping people commenting non-sense on this thread.Ewwww!

scampolice's picture
scampolice
Activity Score 86

I see bitter, sour-graping people commenting non-sense on this thread.Ewwww!

scampolice's picture
scampolice
Activity Score 86

I see bitter, sour-graping people commenting non-sense on this thread.Ewwww!

scampolice's picture
scampolice
Activity Score 86

I see bitter, sour-graping people commenting non-sense on this thread.Ewwww!

Rog's picture
Rog
Activity Score 6082

There's one now.

>>>> That's not an ad. THIS is is an ad.

>>>> That's not an ad. THIS is an ad.

Vic.'s picture
Vic.

I think they are trying to say for jazz fans great rock and Roll music like zztop it's crap.

Well, to say this you have to have great insight or great balls.

However, i've done advertising work for a professional jazz festival. And talking to performers and hardcore jazz fans i've notice they do think it is the greatest music in the world and they usually critisize other kinds of music. Not necesarelly rock and roll. They usually told me they like vintage and old school rock and Roll. Probably because it sounds more like blues, wich is kind of a brother for jazz.

So taking that personal and very small insight of me. I should have to say, this campaign its very cool and would be much better if they make fun only of POP music, maybe a boy band, reggaeton, or even rap music. That kind of music its like an insult to jazz musicians.

Sorry for any spelling error. English its not my first language.

beatles fan 's picture
beatles fan

You cannot make fun of the beatles dude..they are not like any other band, they might have influenced jazz a little or have jazz sound in their songs. stick with other pop or rap to make fun with. but never the beatles.

nyzz's picture
nyzz
Activity Score 84

stop messing around with the legend bands.....what a messy campaign.....nice illustration though

PhobiArt's picture
PhobiArt
Activity Score 87

Notice the double S at the end. That's all that jazz. I see no messing with Beatles at all.

Rog's picture
Rog
Activity Score 6082

Whole lotta illo work for a poor campaign.

>>>> That's not an ad. THIS is is an ad.

>>>> That's not an ad. THIS is an ad.

tantrik_indian's picture
tantrik_indian
Activity Score 953

Can they get away with demeaning Beatles??
~~be cool eh!~~

~~this paranoid survived!~~

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