Bearded Lady Bourbon: The Gents

Stay strong.
80 proof bourbon of strength

Advertising Agency: CumminsRoss, Australia
Executive Creative Director: Jason Ross
Creatives: Toby Cummings, Ed Howley
Photographer: Danny Cohen
Retoucher: Outpost
Stylist: Etta Curry

January, 2013


tazyboy's picture
777 pencils


Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

So you want to associate that bourbon with piss???

Roger Keynes's picture
Roger Keynes
5498 pencils

Yes. With THAT brand name, you take it as well! ;)

The Jobless Writer
Will Think for Salary

Shawali's picture
8440 pencils

Transgenders won't be thrilled about this one....

No one cares about child labor, eye donation or saving the Earth: NO PSA!!!

Roger Keynes's picture
Roger Keynes
5498 pencils

Ooohhh, I've been waiting for this lil' doosie to hit AotW! ;)

The Jobless Writer
Will Think for Salary

ankitadv's picture
818 pencils


VampAd's picture
1151 pencils

Oh gosh...

Spanky's picture
4899 pencils

How does the image connect with "stay strong?" Personally, I don't think this ad makes sense. It feels like shock value for the sake of shock value.

kleenex's picture
40708 pencils

OH MAN....

Camel Toe's picture
Camel Toe
129 pencils

it made me want to spew. not because the guy, but yes because the bad idea

thedesignaddict's picture
5403 pencils

The airplane one is the funniest. This one is by far the weakest.

feysal's picture
2561 pencils


groovy baby!

chihirokiss's picture
74 pencils

awkward concept. not too good for a print ad for bourbon.

TheSmirkingFox's picture
145 pencils

I didn't get it. Then I saw the other ones, and got that it's supposed to help you cope with difficult situations.

So what's the meaning here? That peeing next to a transgendered person is an ordeal? Or that they're going to rape you? Or what?? WTF. It's stupid and offensive if you get it, and just "wtf" if you're not dumb enough to get it.

So bad bad bad all around.

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