Beans & Beyond: Extra Strong Coffee
Advertising Agency: JWT Mumbai, India
Creative Directors: Tista Sen, Nandita Chalam
Art Director: Monica Parag Patil
Copywriter: Monica Parag Patil
Illustrators: Umesh Wadaye, Dipak Jadhav
Photographer:Avadhut Hembade
Published: December 2009



83 Comments
Really nice idea and excellent artwork. I'd say it's brilliant for the simplicity. :)
Zoooooooooooooooom..............................*thapaaak* OWWW!! I cannot pass through walls!!!! Now bring that person who says this world is an illusion!! :X :P
Harmless, mildly enjoyable.
So cute!
I love it!
very nice. cool concept
Simple idea and nice execution.
Simple idea and nice visual.
Interesante idea
Agencia de Publicidad
nice
I love coffee, I love owls. I love this ad <3
Awesome !! my dear
Himanshu Prabhakar
Clever... extra strong!
withalltherespects
Awsome!
<---------------SexInAds------------------>
http://www.facebook.com/sexinads
http://sexinads.tumblr.com
it deserve 10*
www.praxisadvertising.com
This is so good.
looks like an alien to me
Amazing ..
Let's Design oUr wOrlD
http://www.threadless.com/submission/214283/Hoot_Night_Owl
RIPPED OFF! Shame on both of you - Monica and Parag Patil- you guys are a disgrace to the industry.
go to hell. its because of you people who want to find fault with everything this world has come to an end
http://emptees.com/tees/41691-hoot-night-owl
http://emptees.com/tees/41691-hoot-night-owl
http://www.threadless.com/product/1955/Hoot_Night_Owl?streetteam=iveju...
Ups, busted!!!!!
i like it.
it is totally done.
this is a stollen idea.
hello! yes this is A STOLEN CREATIVITY!!!
my friend was the one who made the original, concept and all! its from threadless - ivequitsmoking was the one who made that!!!
thank you dude for posting.
the Mumbai should know that stealing is a CRIME!
i really like simplicity bravo!
Header should read O'RLY?
http://jackmancer.com/
http://twitter.com/jackmancer/
Wow. JWT just ripped my owl.
http://www.threadless.com/product/1955/Hoot_Night_Owl?from=ivejustquit...
This is a STOLEN IDEA. Shame on you.
Yeah, how is this even legal when they blatantly stole an idea from a threadless artists??
Bravo!
JWT Mumbai - shame on you!
Well you just steal my friends artwork and idea. How can JWT Mumbai possibly do such a thing? I think you better pay.
its a refreshing ad to see. good idea!
Superb...Monica
wuhaha, great idea, love it.
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
this is a ripped!!!
my friend was the one who designs this from this sight: http://www.threadless.com/profile/722232/ivejustquitsmoking/blog/61330...
and you guys just think we will go silent for this one!
are your truly an artist?! you just copy it!!! have you no shame? or even pride?
you ripped ideas from the silent artist.
have shame!
i have this t-shirt
Totally stolen idea
Love it!
Do you people even read the comments? THE ARTWORK IS STOLEN
I have a copy of the T-shirt design.
I agree.
READ THE COMMENTS.
STOLEN IDEA.
STOLEN IDEA.
STOLEN IDEA.
i like
Maybe, just maybe! there are other ppl on the face of earth who can connect coffee -> awake at night -> owl who've failed to check that nobody from the rest of billions has done it before as a T-shirt, as a birthsday card for his lil daughter or as a tatoo on his dick shared once on Assbook with 156 likes and counting. It could have been stolen, looks very similar, but don't be absolutely sure about that.
dude i get that, but totally similar execution??? COME ON!!!
i think you're from JWT Mumbai. seriously...
Nope. Actually it is so hard to believe that somebody is so stupid when copying an idea that (s)he leaves all details just as they are. So I went with the coincidence theory. But I admit chances are very very low and I was judging too fast.
Seriously, of course there might be people coming up with SIMILAR ideas (concepts, really), but I don't think there is much discussion about this here. The two images are clearly too alike for them to be two separate creative ideas. You could put them next to each other and see how they are almost exactly the same, except for the filled cups. No need to defend stealing someone else's creativity without shame and claiming it is yours.
Besides, if the idea was truly theirs, the "creators" or JWT would have already made a public comment about it and dismantled any allegations. I rest my case.
Shame on you, JWT.
Creative Directors: Tista Sen, Nandita Chalam
Art Director: Monica Parag Patil
---> Shame on these people who claimed this is their artwork?! Oh come on.. I personally know the guy who made this, your company has no originality at all.. idea stealer, make your own.
COPY - PASTE - EDIT! Great! Brilliant idea! Shame on you guyz!
What a shame for this country... are you guys (Tista Sen, Nandita Chalam) even an artist??
Pay for this!!
@Dzsoi - are you f*&#@ng stupid? this is completely stolen! look at the details, even the placement of the coffee beans
Okay, you are right, too similar to be a coincidence. Sleep well.
Great visual. Too bad a well-known, global brand didn't want it.
"Dzsoi - Maybe, just maybe! there are other ppl on the face of earth who can connect coffee -> awake at night -> owl who've failed to check that nobody from the rest of billions has done it before as a T-shirt, as a birthsday card for his lil daughter or as a tatoo on his dick shared once on Assbook with 156 likes and counting. It could have been stolen, looks very similar, but don't be absolutely sure about that." - WELL YEAH "MAYBE", BUT NOT AS RIPPED OFF AS THIS! NOW, CAN WE CALL THEM CREATIVE? WHERE IS THE UNIQUENESS HERE BY THE WAY? ETHICS IS THE WORD WHICH IS ALSO KNOWN AS MORAL PHILOSOPHY. I THINK THEY TEACH IT IN MOST ART SCHOOL.
I thought it was great until I saw it was stolen. Not cool.
Shame!
Whether it was stolen or not, the idea is absolutely brilliant !!!
@Dzsoi: yeah i get that, but totally similar execution?? COME ON!!!
ARE YOU KIDDING ME? seriously...
3844 pencils and you failed to see that... shame on you! and shame on JWT Mumbai!
Are you aware that those pencils are just comments, not awards, aren't you? ;/ It means I talk too much, and sometimes I talk crap. Shame on me, I will chop off my little pinky to clean up my soul. Hope that will be enough.
Good thought, but could have used it for "Midnight Coffee"..
i really really liked the ad, wanted to write a nice comment but when i scrolled down and saw the original artwork, its so depressing that its a rip off, especially when people like me look up to people in these agencies so much.... why did this happen???
- Tasty -
is this how you guys give name to India?? by ripping off...
and from JWT?? disappointing... and that too from Mumbai?? very disappointing
you guys ought to be inspirational to the smaller agencies.... actually thank you for making me believe that I can do way better than this...
Perfect execution of the relativity theory, Good Stuff !!
very nice
not smart,
really nice
Nice but stolen idea.
How can you say it's the same idea? They put coffee in the mugs!
Let's all play scammers and thieves!
good yaar. i'll also shoot like this
manischini
Extra Strong Copycat...http://advertiser-in-arabia.blogspot.com/2010/07/extra-strong-copycat.html
RIPPED OFF!!!! Damn you. I know personally the guy where you copied ur idea from. BOO.
busted!
http://www.joelapompe.net/2010/07/28/owl-marco-angeles-jwt-mumbai/
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
http://www.threadless.com/submission/214283/Hoot_Night_Owl
Brillante!
el concepto es muuuy parecido a este
http://advertiser-in-arabia.blogspot.com/2010/07/extra-strong-copycat....
felicidades al creador de la idea, vergüenza para los ladrones de ideas
el concepto es muuuy parecido a este
http://advertiser-in-arabia.blogspot.com/2010/07/extra-strong-copycat....
felicidades al creador de la idea, vergüenza para los ladrones de ideas
1/10 for an incredible awesome COPY-PASTE !!!
Monica, you made your people a bad name for oneself ! Just give up the job please !
THX
http://www.joelapompe.net/2010/07/28/owl-marco-angeles-jwt-mumbai/
GRAND THEFT PHOTO
very nice
yugh.creativemedia
Advertising Agency: JWT Mumbai, India
Creative Directors: Tista Sen, Nandita Chalam
Art Director: Monica Parag Patil
Copywriter: Monica Parag Patil
Illustrators: Umesh Wadaye, Dipak Jadhav
Photographer:Avadhut Hembade
Published: December 2009
This is how you've exactly done this concept..COPY PASTE..EDIT..click..you just poured a coffee on it..then how can you say this CONCEPT was created by your own creative artists;Better for you guys to drink that full cup of brewed coffee/espresso whatever to wake you up and finally realized that you've stolen this OBRA!Goodluck to you all..what comes around goes around!
Advertising Agency: JWT Mumbai, India
Copy Paste Directors: Tista Sen, Nandita Chalam
Copy Paste Edit Director: Monica Parag Patil
Copywriter: Monica Parag Patil
Illustrators: Umesh Wadaye, Dipak Jadhav
Photographer:Avadhut Hembade
Published: December 2009
CHECK THIS LINK -this is the genuine,original,created by our very own artist friend MARCO ANGELES from THREADLESS http://artistshoppe.threadless.com/product/44569/canvas?cl=7
o the beauty of the Internet la la la...
Oh dear.