Advertising Agency: Leo Burnett, Paris, France
Creative Director: Stephan Ferens
Art Directors / Copywriters: Eric Esculier, Stephane Santana
Illustrator: Simon Danaher
Typographer: Akatre
Other additional credits: Lionel Cassou, Claire sougy, Melina audoux
Published: April 2009
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27 Comments
Why do they look evil? It´s looking like a veneral disease, promoting love.
Agressive.
A nice image though.
agree. nice – but cupidos look a bit zombieesque...
How can you not love this art direction?!
Well done :)
I find it weird they didn't mention the 3d artist.
It's a 3d image. I don't think it's the art director who drew it.
AIDS? THIS IS CONDOOOOOOOOOOOOOOM!!!
Aids? THIS..IS..CONDOOOOM!!!
nice layout.
“Inspiration exists, but it has to find us working.” Picasso.
“Inspiration exists, but it has to find us working.” Picasso.
cupids are all pretty hot recently.
even on this site there were few campaigns.
Que feos cupidos
- Más vale pájaro en mano que lamentar.
- Más vale solo que mal que por bien no venga.
- Es de sabios lo comete cualquiera.
- Un error se comete al equivocarse.
- Cría cuervos y te diré quien eres.
- Dime con quién andas y te sacaran los ojos.
- Árbol que crece temprano amanece más torcido
agreed with the nice image and layout
but colour is weird,wouldn't it be better if it's colourful
the facial expression of the cupids
looked fierce
Impressive but they don't look cute anymore!
maxwell
i feel it is weird, evil . no "more love" , like hell need "more love". Tera
:::J:::
more like "more hate"
:::J:::
good work Eric&Steph.
B.
<赤壁>
You have to know that this ad came out just after those "crapy" words told about aids by pope Benedict 16th... (for memory: "Condoms doesn't help prevent aids, on the contrary" said on a return flight from africa)
Por un momento pensé que si fuera por los condones no tendríamos tanta pobreza en Africa. Es culpa del sepia.
Chuckys
jeje
If the main idea is "more attraction, more sex", I will agree that the sepia is not helping.
the return of the 3O_o cupid spartans
The man who stops advertising to save money is like the man who stops the clock to save time
Cupids what is your profession?
LOVE! LOVE! LOVE!
que sera sera
Really damn good visual. Copy could be better though.
PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com
Believe in Jesus - http://cargocollective.com/augustojesus
I see Chucky.
Nice!
http://www.truactionflix.com
MAKE WAR NOT LOVE.... or is it the other way...
or why not, mix them
it is not relevant....
great ! very nice!