BCF: Scared Fish, 2

15% off lures. BCF

Advertising Agency: SapientNitro, Australia
Creative Director: Ralph Barnett
Art Director: Sarah Chernishov
Copywriter: Jon Pickersgill
Agency Producer: Melissa Ashman
Photographer: Erik Williamson
Retoucher: Derek Leong
Accounts: Cassie Poiner, Glenn Price

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3 comments

Roger Keynes's picture
Roger Keynes
5497 pencils

Fun little campaign. Smart idea for print.

Will Think for Salary

ragazzi's picture
ragazzi
97 pencils

Obvious solution. Great photography / retouching though.

ankitadv's picture
ankitadv
826 pencils

good

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