BCAA Travel Insurance: Bottle

Remember your vacation. Not the medical bills.

Advertising Agency: Rethink, Vancouver, Canada
Creative Directors: Chris Staples, Ian Grais
Art Director: Felipe Mollica
Copywriter: Jordan Cohen
Photographer: Clinton Hussey
Account Managers: Jennifer Maloney
Published: June 2011

13 comments

morse's picture
morse
16466 pencils

Very nice and simple campaign.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
kleenex
32882 pencils

I am not digging this whole set of ads at all.

Roger Keynes's picture
Roger Keynes
5498 pencils

Agree with kleenex. Uninspired campaign line = similar creative.

Will Think for Salary

AdBuzzer's picture
AdBuzzer
1168 pencils

it works for me - the message is clear and the copy supports it well.

pez's picture
pez
1800 pencils

I just don't like it... maybe it's good, but gives me bad feelings instead of good memories...

abdeLooK's picture
abdeLooK
252 pencils

like the concept.

Lazarus's picture
Lazarus
1538 pencils

Average.

thedesignaddict's picture
thedesignaddict
5393 pencils

Pretty good.

Glut's picture
Glut
3947 pencils

nothing special.

Helmet Chrome's picture
Helmet Chrome
260 pencils

Not feeling it... but not hating.

Helmet Chrome's picture
Helmet Chrome
260 pencils

Not feeling it... but not hating.

raw tuna's picture
raw tuna
455 pencils

likes this

tantrik_indian's picture
tantrik_indian
953 pencils

As if, one will bring back debt when they travel South. Not a good feeling.

~~this paranoid survived!~~

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