BC Lions: Saskatchewan

Season tickets.

The BC Lions had an amazing season in 2006, we (Rethink) thought it would be interesting to take
a closer look at all those dedicated opposition fans who made the long trek out to BC Place only to watch their team get slaughtered.

Advertising Agency: Rethink Communications, Vancouver, Canada
Creative directors: Chris Staples, Ian Grais
ACD/Art director: Rob Sweetman
Copywriter: Jono Holmes
Print Producer: Chris Raedcher
Photographer: Patrick Norman
Retouching: Steve Pinter, Jonathon Cesar
Published: June 2007

6 comments

commandw's picture
commandw
21 pencils

i like it .nice photos

thirty6chambers's picture
thirty6chambers
1464 pencils

we saw the exact same idea for cookies a few days ago.

washiam's picture
washiam
445 pencils

cool

DNA's picture
DNA
22 pencils

The idea is too layered.

Mo's picture
Mo
648 pencils

all these expressions look soooo fake. huh. :-\ . I more or less like the idea ..nothing else.

copywriter.txt's picture
copywriter.txt
828 pencils

I like the face of this poor old guy.

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