Advertisement

Shuttle

Agency: 
Published/Aired: 
March 2013
Description: 

Print advertisment created by Y&R, United Kingdom for BBC, within the category: Media.

What you see only tells half the story.
It isn't the way that a shuttle launch looks that's most amazing it's how it feels. I was in prime position 3 miles away to watch this great cathedral leave Earth. For the first 20 seconds, it was almost silent. And then it hit me - a thunderous rumble so strong it turned my insides to mush. It's a feeling you'd only ever know from living it.
David Shukman, Science Editor

Advertising Agency: RKCR/Y&R, London, UK
Executive Creative Director: Toby Talbot
Creative Directors: Ted Heath, Paul Angus
Art Director: Gustavo Kopit
Copywriter: Barnaby Blackburn
Illustrators: Lee Aldridge, Gustavo Kopit
Typographer: Barnaby Blackburn

Comments (3)

Log in or register to post comments

Highest Rated

mark3r's picture
mark3r
Activity Score 1949

This whole series has superb art direction, very effective.

mark3r's picture
mark3r
Activity Score 1949

This whole series has superb art direction, very effective.

salil.sharma's picture
salil.sharma
Activity Score 2428

I love this campaign. ! Awesome Typography, Art Direction & Execution.
This one best

Designer Don't Do Different Things
They Do Things Differently

prasanno's picture
prasanno
Activity Score 102

love the concept +

Advertisement