Advertisement

Charles

Published/Aired: 
February 2008
Description: 

Print advertisment created by Saatchi & Saatchi, Italy for B&B Italia, within the category: House, Garden.

Beauty is not something you can turn on and off.

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Micaela Trani, Williams Tattoli
Copywriter: Antonio Gigliotti

Comments (15)

Log in or register to post comments

Highest Rated

Guest's picture
Guest

Who did the painting in
"Beauty is not something you can turn on and off"

findingmrsmith@hotmail.com

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

Corr! Beutiful campaign.

Not sure about the strength of the idea, but from the picture making end of things they're right on the money.
Fantastic execution and art direction.

www.jpmountford.com

neil makak's picture
neil makak
Activity Score 30

Excellent, well-done, Team A.

otto54's picture
otto54
Activity Score 381

Very well artdirected.
Love the typography.
Bravi.

giglio's picture
giglio
Activity Score 5

Minchi ma che cattivi che sono su 'sto sito. A parte gli amici ...
: )

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

Oh painfully dull.

I hate the rancid art direction too. Makes me want to go and shave my eyeballs.

We're going to need more lube.

bushdlv's picture
bushdlv
Activity Score 59

beautiful !

klaussnow's picture
klaussnow
Activity Score 1675

BUT YOU KNOW WHAT CAN BE TURNED OFF? YOUR CAPS LOCK KEY.

... its already been done...

nice gaijin's picture
nice gaijin
Activity Score 815

Is there something I'm missing, because this is thoughtless art direction.

pistun's picture
pistun
Activity Score 21

breathtakingly vapid.

I was drawn in by the art direction. And insulted by the writing.

jorj's picture
jorj
Activity Score 638

nice typeface

whitespace's picture
whitespace
Activity Score 1953

Don't get what they're selling.

goon's picture
goon
Activity Score 16

stoned but still don't get it good visual though

baz's picture
baz
Activity Score 67

Love the typeface, although I think they could have worked a bit harder with it, like the furniture because its like mine, and the models just because, the rest is just a waste.

brandqueen's picture
brandqueen
Activity Score 20

nice looking ad, but the message is not carrying across to me. I don't get it.

Guest's picture
Guest

Who did the painting in
"Beauty is not something you can turn on and off"

findingmrsmith@hotmail.com

Advertisement