Baygon: Spider
No more mosquitoes.
The idea was to portray the deadly effectiveness of Baygon in ridding the world of mosquitoes. It forces theeir natural predators to turn to other means of sustenance.
Credits: Art: Rajesh Gola: Illustration: Avinash Chugh; Agency: FCB Ulka, Delhi



9 Comments
gola your concept is cool, but illustration is no doubt marvellous. Avinash keep it up , u hav done a great job. the color combination use fr illustration cud be bettr if used in theme of baygon Bottle. But neways a gud job. gudluk for future.
Congrats u guys made it to dis site.
Illustration is gud, but art direction
cud have been better.
Things can be improve next time.
nevermind, still GUD job.
keep up da gud work.
i really aprreciate da idea behind it.
I think it's bloody awful. Both idea and art direction. A bit far fetched.
hey ...grt concept and i think the illustrations r realy mind blowing.....keep up the good work....god bless.
hey i dnt knw much about illustrations and all but i like the concept i think its quite kool...keep up the gud work avinash..gudluck!!
Well, as a non-Indian, allow me to say that the idea is a first thought, and the ad is mediocre. Do all of you guys know each other???
The eternal cynic JB strikes again. Enlightening the world with his munificent words of wisdom. Making us lesser mortals grovel with fear. Teaching us the extent of his knowledge. Showing us how advertising should be done. Reminding us of the vast recesses of experience collected through many a day of hard work. And in all this, highlighting to us Indians that how little a man can actually learn even after years in advertising. Wake up and smell the coffee, dear JB.
I just think, this kind of fight won't take us anywhere. duh.
this ad is very confusing and doesn't convey the message well at all...
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